Product Manager

Medorah Meditek Pvt. Ltd; Gurgaon; On-site; INR 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Dynamic and collaborative work environment

Opportunity to lead strategic product initiatives

Exposure to high-impact marketing and sales programs

Job summary

A healthcare company in Gurugram is seeking a proactive Product Manager to drive market presence and product performance. The ideal candidate will be responsible for developing product strategies and conducting market analysis. A Bachelor's degree in a relevant field and 4-6 years of experience in product management are required for this role. Join a dynamic environment where you can lead high-impact initiatives.

Qualifications

• 4–6 years of experience in product management, preferably in healthcare, pharma, or medical devices.
• Strong understanding of marketing strategy and sales enablement.
• Ability to lead strategic product initiatives.

Responsibilities

• Develop and execute product strategies for market presence.
• Conduct market analysis and ensure effective brand planning.
• Track product adoption rates and manage marketing assets.

Skills

Market research

Data analysis

Communication skills

Collaboration

Education

Bachelor's degree in Life Sciences, Pharmacy, or related field

MBA in Marketing

Tools

Campaign management tools

Job description

Job Title: Product Manager Department: Marketing Location: Gurugram HQ
Reports To: Chief Business Officer

Job Overview:

We are looking for a proactive and strategic Product Manager to drive the performance, adoption, and market presence of our key product portfolio. This role will be responsible for developing and executing product strategies, supporting the sales team, conducting market analysis, and ensuring effective brand planning and program execution. The ideal candidate is analytical, detail-oriented, and thrives in a cross-functional, fast-paced environment.

Key Responsibilities:
1. Business Performance & Revenue Tracking

• ● Track and report quarterly gross and net revenue generated from key products.

• ● Analyze performance gaps and develop tactical plans to address shortfalls and drive growth.

  2. Brand Planning & Forecasting

• ● Develop comprehensive product launch plans including marketing strategies, pricing, and distribution.
• ● Enable the sales team with training, tools, and product knowledge for effective field performance.

• ● Create and manage marketing assets such as brochures, product demos, and educational material.

  3. Market Research & Competitive Analysis

• ● Conduct market share analysis by geography, identifying gaps and opportunities.

• ● Evaluate competitor strategies (products, pricing, positioning) and recommend

  counter-strategies.

• ● Design and implement targeted marketing campaigns to improve product share.

4. Product Adoption & Sample Utilization

• ● Track product adoption rates across sales regions and healthcare institutions.

• ● Monitor sample utilization metrics and new account additions on a quarterly

  basis.

• ● Generate regional sample utilization reports to guide strategy.

  5. Execution of Marketing Programs

• ● Ensure on-ground execution of regional activities in collaboration with field teams.
• ● Oversee KOL engagement programs, including planning and execution.
• ● Lead end-to-end management of trade shows, conferences, and congresses.

• ● Drive in-clinic branding initiatives (e.g., treatment education materials for specific therapies).

  6. Product Feedback & Evaluation

• ● Coordinate and track product evaluations, complaints, and feedback forms.

• ● Pre-develop and analyze sampling impact reports on a territory-wise, quarterly

  basis.

  Qualifications & Experience:

• ● Bachelor's degree in Life Sciences, Pharmacy, or related field; MBA in Marketing

• ● 4–6 years of experience in product management, preferably in the healthcare,

  pharma, or medical devices industry.

• ● Strong understanding of marketing strategy, sales enablement, and brand development.
• ● Excellent communication and collaboration skills.
• ● Proficient in market research, data analysis, and campaign management tools.

What We Offer:

• ● A dynamic and collaborative work environment.
• ● Opportunity to lead strategic product initiatives.
• ● Exposure to high-impact marketing and sales programs in the healthcare sector.