PPC Expert / Specialist

Inventure Enterprises; Sarkhej; On-site; INR 600,000 - 900,000; Full time

Job summary

Inventure Enterprises is seeking a highly skilled PPC Expert to lead paid media campaigns across multiple platforms from our Ahmedabad office. You will manage large budgets, optimize performance and drive ROI with a data-driven approach.

You will oversees campaigns on Google, Bing, Meta and LinkedIn Ads, conduct A/B tests, analyze results, and collaborate with SEO/CRO teams to align paid strategies with business goals.

Qualifications

• 3+ years of PPC experience (agency background preferred).
• Strong knowledge of multi-channel paid advertising.
• Expertise in Google Ads, Microsoft Ads, Meta Ads & LinkedIn Ads
• GA4, Google Ads, Google Merchant Center (GMC), Google Tag Manager (GTM), Performance Max, Search Console, Microsoft Ads and Microsoft Clarity
• Strong analytical and reporting skills

Responsibilities

• Plan, execute and optimise campaigns across Google, Bing, Meta & LinkedIn Ads
• Develop full-funnel paid media strategies aligned with business goals
• Manage large advertising budgets and maximise ROI/ROAS/ACOS
• Analyse performance data and provide actionable insights
• Conduct A/B testing on creatives, landing pages and audiences
• Lead campaign structure improvements (PMax, Search, Demand Gen, Display)
• Collaborate with SEO, CRO and creative teams

Skills

PPC management

Campaign optimization

Analytical skills

Tools

Google Ads

Microsoft Ads

Meta Ads

LinkedIn Ads

GA4

GTM

GMC

Performance Max

Search Console

Microsoft Clarity

Job description

Job Title: PPC Expert / Specialist
Experience: 3+ years (Agency experience preferred)
Location: Ahmedabad

Job Overview:

We are looking for a highly experienced PPC Expert to lead and optimise paid media campaigns across multiple platforms. The ideal candidate will have a strong analytical mindset, proven performance track record, and hands-on experience managing high-budget campaigns.

Key Responsibilities:

• Plan, execute and optimise campaigns across Google, Bing, Meta & LinkedIn Ads
• Develop full-funnel paid media strategies aligned with business goals
• Manage large advertising budgets and maximise ROI/ROAS/ACOS
• Analyse performance data and provide actionable insights
• Conduct A/B testing on creatives, landing pages and audiences
• Lead campaign structure improvements (PMax, Search, Demand Gen, Display)
• Collaborate with SEO, CRO and creative teams

Requirements:

• 3+ years of PPC experience (agency background preferred)
• Strong knowledge of multi-channel paid advertising
• Expertise in Google Ads, Microsoft Ads, Meta Ads & LinkedIn Ads
• GA4, Google Ads, Google Merchant Center (GMC), Google Tag Manager (GTM), Performance Max, Search Console, Microsoft Ads and Microsoft Clarity
• Strong analytical and reporting skills