PPC Expert - India, Ahmedabad

ioVista, Inc.; India; Remote; INR 800,000 - 1,200,000; Full time

Benefits offered by this job

Paid Vacations

Sick Days

Holidays

Paid Entrance for Industry Events

Fun and Open Work Environment

Casual Dress Code

Job summary

A leading digital marketing firm is seeking an experienced PPC Expert to manage and optimize paid advertising campaigns across platforms. The ideal candidate has more than 5 years of experience, a strong analytical mindset, and the ability to translate data into actionable insights. Responsibilities include managing budgets, developing strategies, and ensuring performance alignment across channels. Join a growth-oriented and supportive team that values work-life balance with flexible arrangements and opportunities for career growth.

Qualifications

• 5+ years of experience in managing PPC campaigns across multiple platforms.
• Strong analytical mindset for campaign optimization.
• Ability to translate data insights into actionable recommendations.

Responsibilities

• Oversee and manage paid advertising campaigns across multiple platforms.
• Develop and execute PPC strategies aligned with client goals.
• Manage campaign budgets and bids to maximize ROAS.
• Conduct detailed PPC audits and present insights.
• Collaborate with internal teams for effective strategies.
• Track KPIs daily for performance optimization.

Skills

Managing PPC campaigns

Bidding strategies

Audience targeting

Conversion optimization

Performance tracking

Analytics and reporting tools

Data interpretation

Attention to detail

Problem-solving skills

Job description

We are looking for a skilled PPC Expert with 5+ years of experience in managing and optimizing paid advertising campaigns across multiple platforms. This role requires a strong analytical mindset and a proactive approach to campaign optimization, along with the ability to translate data insights into actionable improvements.

You will work closely with internal teams to ensure cross-channel alignment, efficient budget utilization, and consistent performance growth across paid search and paid social initiatives.

Key Responsibilities

• Oversee and manage paid advertising campaigns across multiple platforms, including Google Ads, Amazon Ads, Bing Ads, and paid social channels.
• Develop and execute PPC strategies aligned with client goals, budgets, and performance targets.
• Manage campaign budgets, bids, and allocations to maximize ROAS and minimize wasted spend.
• Ensure alignment across channels to prevent overlap, inefficiencies, and budget leakage.
• Conduct detailed PPC audits and present actionable insights and recommendations.
• Collaborate with internal teams to shape effective paid search and paid social strategies.
• Track and monitor KPIs daily, weekly, and monthly to identify performance gaps and growth opportunities.
• Analyze trends and performance data to drive informed, data-backed optimization decisions.
• Recommend website and landing page improvements to enhance conversion rates based on UX and conversion data.
• Prepare, analyze, and present weekly and monthly performance reports with clear improvement insights.
• Stay current with PPC, SEM, and paid media trends, tools, and platform updates.
• Manage ad disapprovals, policy issues, and account suspensions, including reinstatement processes.

Required Skills

• Proven experience managing PPC campaigns across search and paid social platforms.
• Strong understanding of bidding strategies, audience targeting, and conversion optimization.
• Expertise in performance tracking, analytics, and reporting tools.
• Ability to translate data into actionable recommendations.
• Strong attention to detail and problem-solving skills.

Preferred Traits

• Performance-driven mindset with a focus on continuous optimization.
• Ability to manage multiple campaigns and priorities simultaneously.
• Strong collaboration and communication skills.
• Proactive approach to identifying and resolving campaign issues.

Why Join ioVista

• Growth-oriented work culture.
• Fast career growth opportunities.
• Supportive & collaborative team.

Experience with Shopify Plus & BigCommerce

We believe in being fair

ioVista offers flexible work arrangements to help employees with work-life balance. ioVista’s benefits include:

Paid Vacations, Sick Days, and Holidays

Paid Entrance for Industry Events

Fun and Open Work Environment

Casual Dress Code

If you are passionate about work, like having fun, and believe in delivering the best, join us in Dallas, Austin, Detroit and New York.

Let’s work together to create outstanding digital experiences.

With 20+ years of industry experience, ioVista understands your eCommerce needs and delivers best-in-class solutions that help you gain a competitive edge.