PPC Executive

Eminence Technology Pvt. Ltd.; Sahibzada Ajit Singh Nagar; On-site; INR 600,000 - 900,000; Full time

Job summary

Eminence Technology Pvt. Ltd. is seeking a skilled PPC Expert to manage and optimize paid advertising campaigns across Google, Meta, and LinkedIn. The ideal candidate will have 3-5 years of experience in performance marketing, focusing on campaign optimization and keyword research.

This position offers the opportunity for career growth in a collaborative work environment, tackling diverse global campaigns with a hands-on approach to tracking and performance metrics.

Join us for a stable work-from-office setup in Mohali with a culture that values innovation and data-driven decisions.

Qualifications

• 3-5 years of experience in PPC, SEM, and performance marketing.
• Strong expertise in Google Ads including Search, Display, Video, and Shopping.
• Proficiency in Meta Ads Manager & LinkedIn Campaign Manager.

Responsibilities

• Plan, create, and manage PPC campaigns across various platforms.
• Conduct keyword research and competitor analysis.
• Optimize campaigns for CTR, CPC, and conversions.
• Monitor performance metrics and prepare reports.

Skills

PPC Management

Performance Marketing

Google Ads

Meta Ads

LinkedIn Campaign Management

Conversion Tracking

Tools

Google Analytics

Google Tag Manager

SEMrush

Ahrefs

Google Keyword Planner

Job description

Eminence Technology is looking for a skilled and analytical PPC Expert to manage and optimize paid advertising campaigns across Google, Meta, LinkedIn, and other digital platforms. The ideal candidate should have strong experience in performance marketing, conversion optimization, and ROI-driven campaign strategies.

Job Features

End-to-end ownership of PPC and paid media campaigns across Google Ads, Meta Ads, and LinkedIn

Deep involvement in keyword research, audience targeting, and competitor analysis

Focus on conversion optimization, CTR, CPC, and Quality Score improvements

Hands-on responsibility for tracking, analytics, and reporting

Opportunity to design and scale retargeting and funnel-based campaigns

Direct collaboration with creative teams to build high-performing ad creatives and landing pages

Continuous learning through exposure to latest ad trends, tools, and platform updates

Job Category PPC Executive

Responsibilities and Duties

• Plan, create, and manage PPC campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
• Conduct keyword research, competitor analysis, and audience targeting.
• Optimize campaigns for improved CTR, CPC, Quality Score, and conversions.
• Monitor performance metrics and prepare detailed reports.
• Manage landing pages and coordinate with designers/content team for ad creatives.
• Track conversions using Google Tag Manager, Analytics, and pixel setups.
• Run retargeting, remarketing, and funnel-based campaigns.
• Stay updated with latest trends, ad policies, and platform updates.

Required Skills & Qualifications

• 3-5 years of experience in PPC, SEM, and performance marketing.
• Strong expertise in Google Ads (Search, Display, Video, Shopping).
• Proficiency in Meta Ads Manager & LinkedIn Campaign Manager.
• Solid understanding of Google Analytics, GTM, and conversion tracking.
• Knowledge of keyword research tools (SEMrush, Ahrefs, Google Keyword Planner).

Experience

2-5 years

Opportunity to work on diverse global campaigns across Google, Meta, and LinkedIn platforms

Exposure to performance-driven marketing strategies with real ownership of ROI and growth

Collaborative work environment with design, content, and tech teams

Hands-on experience with advanced tracking tools like GTM, Analytics, and pixel setups

Clear scope for career growth and skill enhancement in paid media and digital marketing

Work on high-impact projects that directly influence business outcomes

Supportive leadership and a culture that values innovation and data-driven decisions

Stable work-from-office setup in Mohali with a professional work environment