PPC Manager

Ebizon; Dadri; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

EbizON is seeking a PPC Manager with 6+ years of paid media experience to lead strategy, scalability, and performance across Google Ads channels. You will optimize budgets, analyze data, and drive profitable growth in a fast-paced digital marketing environment.

Join a global team delivering multi-channel campaigns, collaborating with SEO, content, and sales, while mentoring junior specialists and keeping up with industry best practices.

Qualifications

• 6+ years of professional PPC/paid media experience.
• Advanced hands-on experience with Google Ads.
• Strong knowledge of PPC strategy, bidding, targeting, optimization, and reporting.
• Experience managing medium to large advertising budgets.
• Strong analytical and data interpretation skills.
• Proficiency in GA4 and Google Tag Manager.
• Strong understanding of conversion tracking and attribution.
• Excellent communication and presentation skills.
• Google Ads certification is preferred.

Responsibilities

• Develop and execute comprehensive PPC strategies aligned with business objectives.
• Manage Google Ads campaigns across Search, Display, Shopping, Performance Max, and YouTube.
• Manage and optimize substantial PPC budgets.
• Conduct keyword research, competitor analysis, audience research, and market analysis.
• Build effective campaign structures, targeting strategies, bidding strategies, and audience segments.
• Continuously optimize bids, budgets, keywords, search terms, ads, audiences, and campaign settings.
• Analyze campaign data and identify performance trends and growth opportunities.
• Improve ROAS, CPA, CPL, CTR, CPC, conversion rate, and overall campaign profitability.
• Plan and execute A/B tests for ads, landing pages, targeting, and bidding strategies.
• Work closely with SEO, content, creative, development, and sales teams.
• Ensure accurate conversion tracking and reporting.
• Build and maintain PPC dashboards and performance reports.
• Forecast advertising spend and campaign performance.
• Mentor junior PPC specialists and support team development.
• Keep up with changes in Google Ads, Microsoft Ads, analytics, tracking, and paid media best practices.

Skills

PPC/paid media experience

Google Ads

PPC strategy & optimization

Budget management

Analytics & reporting

GA4 & GTM

Conversion tracking

Communication & presentation

Google Ads certification

Education

Google Ads certification

Tools

GA4

Google Tag Manager

Job description

PPC Manager

Location: Noida, Uttar Pradesh
Experience: 6+ Years

Job Summary

We are looking for a highly skilled PPC Manager with 6+ years of experience in paid advertising and performance marketing. The candidate will be responsible for developing and executing PPC strategies, managing advertising budgets, optimizing campaigns, analyzing performance, and driving profitable growth.

Key Responsibilities

• Develop and execute comprehensive PPC strategies aligned with business objectives.
• Manage Google Ads campaigns across Search, Display, Shopping, Performance Max, and YouTube.
• Manage and optimize substantial PPC budgets.
• Conduct keyword research, competitor analysis, audience research, and market analysis.
• Build effective campaign structures, targeting strategies, bidding strategies, and audience segments.
• Continuously optimize bids, budgets, keywords, search terms, ads, audiences, and campaign settings.
• Analyze campaign data and identify performance trends and growth opportunities.
• Improve ROAS, CPA, CPL, CTR, CPC, conversion rate, and overall campaign profitability.
• Plan and execute A/B tests for ads, landing pages, targeting, and bidding strategies.
• Work closely with SEO, content, creative, development, and sales teams.
• Ensure accurate conversion tracking and reporting.
• Build and maintain PPC dashboards and performance reports.
• Forecast advertising spend and campaign performance.
• Mentor junior PPC specialists and support team development.
• Keep up with changes in Google Ads, Microsoft Ads, analytics, tracking, and paid media best practices.

Required Skills & Qualifications

• 6+ years of professional PPC/paid media experience.
• Advanced hands-on experience with Google Ads.
• Strong knowledge of PPC strategy, bidding, targeting, optimization, and reporting.
• Experience managing medium to large advertising budgets.
• Strong analytical and data interpretation skills.
• Proficiency in GA4 and Google Tag Manager.
• Strong understanding of conversion tracking and attribution.
• Knowledge of landing-page and conversion-rate optimization.
• Excellent communication and presentation skills.
• Ability to independently manage PPC strategy and execution.
• Google Ads certification is preferred.

About Us

EbizON is a global team specializing in building technology products and driving growth through multi-channel digital marketing. We’ve partnered with Fortune companies, eCommerce brands, SaaS firms, and VC-funded startups—helping over a dozen billion-dollar companies with consulting, technology, and digital transformation.

We take pride in our fun, collaborative, and growth-focused culture built on integrity, creativity, innovation, mindfulness, and teamwork. Our goal is simple—make life better by giving people peace of mind through impactful solutions.

Why Join Us

• Equal Opportunity Employer: We value diversity and inclusivity across all teams.

• Flexible Timings: Enjoy the freedom to balance work and life your way.

• Global Exposure: Collaborate with clients worldwide through virtual platforms like Teams and Zoom.

• Retreats & Celebrations: Connect, unwind, and celebrate with fun Fridays and festive events.