Personalization Solution Architect

Lenovo; Bengaluru; On-site; INR 400,000 - 700,000; Full time

Job summary

Lenovo in Bengaluru, India seeks a Senior Personalization Architect to drive multi-channel personalization strategy across Agile Release Trains, shaping scalable experiences.

You will architect and operate Adobe Target, Analytics, and AEP platforms, mentor developers, collaborate with IT and product teams, and influence architectural standards to deliver data-driven, personalized customer journeys across markets.

Qualifications

• Bachelor’s degree in computer science, IT, or related field.
• 8+ years in personalization and marketing tech engineering with software architecture.
• 5+ years on Adobe Experience Manager, Target, Analytics, and Experience Platform.
• Experience with headless CMS for eCommerce.
• Experience integrating personalization and A/B testing via server API.
• API integration with MarTech platforms.
• Understanding digital retail operations.
• Strong global, matrix collaboration.
• Attention to detail and high-quality delivery.

Responsibilities

• Lead personalization architecture strategy across multiple Agile Release Trains.
• Architect, configure, administer, and operate Adobe Target for multi-channel campaigns.
• Provide technical and strategic support for Personalization tool POCs and use case development.
• Offer insights on personalization best practices, audience targeting, and experience delivery.
• Advise on maximizing efficiency of personalization tool utilization quotas.
• Provide deep knowledge of other Adobe Marketing Cloud products (Target, Analytics, AEP, CDP).
• Collaborate with Lenovo IT and stakeholders to integrate solutions.
• Mentor senior personalization developers and participate in code reviews.
• Define platform architecture, technology strategy, and implementation standards.
• Document architectural decisions and designs clearly for stakeholders.
• Familiar with Agile/Scrum/Kanban and enterprise project lifecycle.

Skills

Adobe Target

Adobe Analytics

Adobe Experience Manager

Adobe Experience Platform (CDP)

Headless CMS

API Integration

Machine Learning concepts

Architectural leadership

Agile/Scrum/Kanban

Global collaboration

Education

Bachelor's degree in Computer Science, Information Technology or related field

Job description

We are Lenovo. We do what we say. We own what we do. We WOW our customers.

Lenovo is a US$83 billion revenue global technology powerhouse, ranked #196 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).

This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com , and read about the latest news via our StoryHub .

Description and Requirements

Key Responsibilities:

• Lead Personalization technical architecture strategy and initiatives that can span multiple Agile Release Trains.
• Architect, configure, administer, and operate Adobe Target to build multi-channel campaigns.
• Provide technical and strategic support for Personalization tool POCs and use case development
• Offer insights and guidance on Personalization tool best practices, including activity setup, audience targeting, and experience delivery
• Advise on how to maximize the efficiency of personalization tool utilization quotas, ensuring sustainable and scalable usage
• Provide deep knowledge expertise in working knowledge of at least one other Adobe Marketing Cloud products (Target, Analytics, AEP, CJA, RT-CDP)
• Collaborate with Lenovo IT team and subject matter experts to integrate our solution with the broader ecosystem.
• Provide strong leadership skills, including the ability to facilitate product team meetings effectively and to deliver constructive feedback to development teams
• Mentor other senior personalization developers and participate in code reviews. Assist in resolving technical roadblocks.
• Partner with key stakeholders to establish and adopt architectural best practices, guidelines, and standards.
• Partner with product managers and engineers to prototype cutting-edge technologies such as machine learning and test them with production data.
• Define the platform architecture, technology strategy, and implementation standards.
• Document architectural decisions, designs, and requirements in a clear and concise manner. Create and maintain architecture diagrams, design documents, and other artifacts to facilitate understanding and communication among stakeholders.
• Familiar with software development methodologies Agile/Scrum/Kanban and understanding of enterprise project lifecycle.

Required Skills:

• Bachelor’s degree in computer science, Information Technology or a related study, or equivalent experience
• 8+ years of experience in Personalization and Marketing Technology engineering with software architecture experience.
• 5+ years of experience in the following platforms: Adobe Experience Manager, Adobe Target, Adobe Analytics, and Adobe Experience Platform (CDP)
• Experience with headless CMS implementation, preferably with eCommerce
• Experience integrating personalization and A/B testing into the end user experience through a server API
• Experience configuring API integration connecting MarTech platforms
• Understanding of digital retail operations (marketing channels, targeting and personalization, digital merchandising, site production)
• Strong understanding of the Marketing Technology landscape and the ability to articulate and navigate the breadth of solutions and partners in this field.
• Demonstrated the ability to work in a global environment with matrix organizational management.
• Meticulous attention to detail to ensure high-quality implementation of personalized experiences.
• Exposure to user experience design and best practices
• Experience and proficiency with modern languages, frameworks, and technologies.