Performance Marketing Manager

Altraize; Mumbai Suburban; On-site; INR 2,000,000 - 3,000,000; Full time

Job summary

A leading marketing firm in Mumbai is seeking an experienced Performance Marketing Manager to lead campaigns across various digital platforms. The ideal candidate will have 4–8 years of experience in performance marketing, proven success in managing large budgets, and a strong analytical mindset. This full-time role requires expertise in Google Ads, Meta Ads, and team management, offering an exciting opportunity to drive international campaigns.

Qualifications

• 4–8 years of hands-on experience in Performance Marketing.
• Proven track record in managing large-scale budgets (₹20 Cr+ annually).
• Expertise in running campaigns on various digital media platforms.

Responsibilities

• Plan and execute performance marketing campaigns across digital channels.
• Drive high-quality lead generation and customer acquisition.
• Manage marketing budgets exceeding ₹20 Cr efficiently.

Skills

Performance Marketing

Campaigns

Google Analytics

Meta Ads

Google Tag Manager

Team Management

Facebook

Instagram

LinkedIn

Education

Graduate

Tools

Google Ads

LinkedIn Campaign Manager

CRM Systems

Job description

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This range is provided by Altraize. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Must-Have Skills

• 4–8 years of hands-on experience in Performance Marketing
• Proven track record in managing large-scale budgets (₹20 Cr+ annually) with strong focus on ROI
• Must have worked in or with a company that has ₹100 Cr+ annual revenue.
• Expertise in running campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, and other digital media platforms
• Strong understanding of marketing funnels, analytics, attribution models, and campaign automation.
• Experience with tools like Google Analytics, Google Tag Manager, Meta Business Suite, LinkedIn Campaign Manager, and CRM systems.
  
  

Good-to-Have Skills

• Analytical mindset with strong reporting skills.
• Excellent leadership and communication skills with experience managing cross- functional teams.
• Experience in international performance campaigns is a plus.
  
  

Academic Qualifications

• Graduate
  
  

Requirements

• Location: Mumbai, Andheri- Marol
• Job T ype: Full-time
• Shif t T imings: Work from Office
  
  

Roles And Responsibilities

• Plan, execute, and optimize performance marketing campaigns across Google, Facebook, Instagram, LinkedIn, and other digital channels.
• Drive high-quality lead generation, customer acquisition, and brand engagement across international markets.
• Manage and optimize marketing budgets exceeding ₹20 Cr, ensuring efficient cost per acquisition (CPA) and return on ad spend (ROAS).
• Conduct deep-dive market research to identify trends, target audiences, and competitive insights for global campaigns.
• Continuously test and refine ad creatives, bidding strategies, landing pages, and messaging through A/B testing and analytics.
• Collaborate closely with creative and content teams to produce high-performing ad creatives, videos, and copy.
• Analyze performance data to generate weekly/monthly reports and strategic recommendations for senior stakeholders.
• Work with international teams to ensure cultural and linguistic customization of campaigns.
• Lead a high-performing performance marketing team, set KPIs/KRAs, and track team outcomes.
  
  

Skills: performance marketing,campaigns,google analytics,meta ads,google tag manager,team management,facebook,instagram,google,linkedin

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Outsourcing and Offshoring Consulting

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