Performance Marketing Manager

Keka Technologies Private Limited; India; On-site; INR 3,500,000 - 7,000,000; Full time

Job summary

Revspot, building performance-marketing agents, is seeking an AI-ready performance marketer in India. You will own paid acquisition end-to-end, work with leading names in real estate and high-ticket B2C, and help shape the AI product that makes lead generation smarter.

You will run world-class campaigns on Meta and Google, own the funnel from CTR to qualified pipeline and revenue, and build dashboards. The role values experimentation, speed, and real ownership in a fast-moving startup.

Qualifications

• 5+ years in performance marketing with trackable revenue impact.
• Deep hands-on Meta Ads experience and strong Google Ads knowledge.
• Comfort with metrics: CTR, CPL, CPQL, CPA, CAC, ROAS, full-funnel conversion.
• Experience managing meaningful ad budgets.
• AI-ready approach and ability to work with agents.

Responsibilities

• Plan, launch, and scale campaigns on Meta (primary) and Google (secondary).
• Own the full funnel from CTR to qualified pipeline and revenue.
• Operate with real budgets and real accountability; execute at speed.
• Launch and iterate continuously; cut what isn’t working, scale what is.
• Test creatives, hooks, copy, audiences, and landing pages.

Skills

Performance marketing

Meta Ads

Google Ads

Data analysis

Ownership

AI tools

Independent work

Tools

Meta Ads Manager

Google Ads UI

Job description

This role is for a performance marketer who is done being measured on clicks and raw lead counts, and wants to be judged on the thing that actually matters: qualified pipeline and revenue.

You will own paid acquisition end to end, work alongside some of the biggest names in the industry, and help shape the AI product that is changing how this work gets done.

About Revspot

Revspot builds performance-marketing agents that help teams run high-ticket lead-generation pipelines efficiently.

Today, even a great performance marketer spends most of their time stitching the pipeline together by hand: launching campaigns, chasing and nurturing leads, and figuring out which ones are actually worth a sales call. Our agents take on that heavy lifting. They launch and optimise campaigns, engage and nurture every lead (our Data Engagement Agents), and score them for sales‑readiness (our Lead

Scoring Agents), so the team can focus on the leads that will close. And we optimise for the one number most platforms quietly ignore: qualified pipeline. We work with prominent developers and brands today, and we are expanding across high-ticket B2C

lead generation. Real estate is where we started, not where we stop.

Why this role is different

A few things make it rare:

• You will run world‑class performance marketing, with real budgets and full ownership.
• You will work directly with prominent names across real estate and high‑ticket B2C.
• You will help shape the product. The agents get smarter from the way you work — your playbooks, your experiments, and your instincts become part of what they do.

We want an AI-ready performance marketer

Most JDs will not say this, so we will: performance marketing is changing fast, and we want someone

leaning into that change rather than bracing against it.

That means someone who already uses AI to research, write, test, and analyse faster than a traditional

team would; who is comfortable working alongside agents; and who is genuinely excited to help decide

what those agents should do next. If you see AI as leverage rather than a threat, you will feel at home

here.

What you’ll own

Paid acquisition, end to end

• Plan, launch, and scale campaigns on Meta (primary) and Google (secondary)
• Own the full funnel, from CTR and CPL through to qualified pipeline and revenue
• Operate with real budgets and real accountability Execution at speed
• Launch and iterate continuously; cut what isn’t working, scale what is
• Test creatives, hooks, copy, audiences, and landing pages constantly

Performance tracking & optimisation

• Track and optimise CPL, CPQL, CAC, and ROAS
• Build and own daily performance dashboards
• Spot funnel drop-offs and fix them fast

Creative & GTM

• Work closely with content and design to ship ads that convert
• Bring a real point of view on audience behaviour, messaging, and positioning experimentation
• Run structured A/B tests across creatives, hooks, audiences, and pages

Shaping the product

• Build a repeatable system that brings acquisition costs down over time
• Turn what works into the playbooks and signals our agents learn from
• Work with product and engineering to make the agents better at the job you know best

What we’re looking for

Must-have metrics

• 5+ years in performance marketing, with a track record you can point to in revenue, not vanity
• Deep, hands‑on Meta Ads experience (non‑negotiable), plus strong working knowledge of Google Ads
• Comfort with the numbers that matter: CTR, CPL, CPQL, CPA, CAC, ROAS, and full‑funnel conversion
• Experience managing meaningful ad budgets
• An AI‑ready way of working — you already use AI tools to move faster, and you want to work with agents, not around them
• High ownership and the ability to run independently in a fast‑moving startup

Strongly preferred

• A background in real estate, high-ticket B2C, or lead generation
• A strong instinct for ad copy and hooks
• A good grasp of landing‑page and conversion‑rate optimisation
• You’re happy pulling and reading your own data

What success looks like (first 6–12 months)

• CPL and CPQL trending down, consistently
• Better conversion across the whole funnel
• A steady cadence of experiments, and a system others can follow
• Revenue you can clearly point to
• Your playbooks shaping what our agents do next
• Early influence on an AI product in a category that is still taking shape
• Real ownership, with a short path from your work to the roadmap
• Prominent clients and real budgets from day one
• A team that measures itself in revenue, not reach

In short:

you turn ad spend into qualified pipeline, and help build the agents that make it repeatable.