Performance Marketing Expert (1 to 2 Years Exp)

Vision Infotech; Surat; Presencial; INR 450.000 - 650.000; Jornada completa

Descripción de la vacante

Vision Infotech, based in Surat, Gujarat, seeks a Performance Marketing Expert with 1+ year of experience to plan, run, and optimize Google Ads and Meta Ads campaigns. You will handle app promotions, website traffic, and lead generation, while leveraging automation and AI tools to scale and improve ROAS.

The role emphasizes campaign automation, competitor research, and analytics mastery to drive high-impact digital marketing results for clients.

Formación

• 1+ years of experience in Google Ads and Meta Ads campaigns.
• Knowledge of campaign automation and AI-based marketing tools.
• Ability to research competitor ads and optimize campaigns.
• Understanding analytics, tracking, and conversion optimization.

Responsabilidades

• Plan, launch, optimize, and scale Google Ads & Meta Ads campaigns.
• Handle Mobile App Campaigns, Website Traffic, Lead Generation, CPC, PPC, and Conversion campaigns.
• Manage large-scale campaign creation using automation tools, scripts, bulk upload systems, or AI tools.
• Research competitor ads, creatives, funnels, websites, and apps using Ad Library and spy tools.
• Create or generate ad creatives using AI tools and optimization platforms; Monitor ROAS, CTR, CPC, CPA, and overall campaign performance.
• Perform A/B testing for creatives, audiences, and landing pages.
• Analyze campaign data and provide optimization strategies.
• Work on audience targeting, retargeting, and scaling methods.
• Stay updated with Google & Meta advertising policies and trends.

Conocimientos

Google Ads

Meta Ads

Campaign automation

AI marketing tools

Analytics & tracking

App Promotion Campaigns

Herramientas

Ad Library

Spy tools

Bulk upload systems

AI tools

Descripción del empleo

Find your next career move at Vision Infotech. We offer various positions in a dynamic and innovative workplace where your skills and talents are valued.

Performance Marketing Expert (1 to 2 Years Exp)

Job Summary

Performance Marketing Expert

1

1 Years

Major Responsibilities

About Vision Infotech
Vision Infotech is a leading IT company headquartered in Surat, Gujarat, with branches in Navsari, Ahmedabad, and the USA. We specialize in delivering cutting-edge technology solutions and nurturing a dynamic, growth-focused work environment. Our teams collaborate across functions to innovate and drive real impact for our clients.
Our core values guide everything we do:
Growth – We invest in your learning and career progression
Integrity – We uphold honesty and transparency in every action
Creativity – We champion fresh ideas and out-of-the-box thinking
Satisfaction – We prioritize happiness for both clients and colleagues

We are looking for a skilled Performance Marketing Expert with 1+ years of experience in running and scaling campaigns on Google Ads and Meta Ads platforms. The ideal candidate should have strong knowledge of campaign automation, AI-based marketing tools, competitor research, and high-scale ad operations.

• Plan, launch, optimize, and scale Google Ads & Meta Ads campaigns
• Handle Mobile App Campaigns, Website Traffic, Lead Generation, CPC, PPC, and Conversion campaigns.
• Manage large-scale campaign creation using automation tools, scripts, bulk upload systems, or AI tools
• Research competitor ads, creatives, funnels, websites, and apps using Ad Library and spy tools
• Create or generate ad creatives using AI tools and optimization platforms; Monitor ROAS, CTR, CPC, CPA, and overall campaign performance
• Perform A/B testing for creatives, audiences, and landing pages
• Analyze campaign data and provide optimization strategies
• Work on audience targeting, retargeting, and scaling methods
• Stay updated with Google & Meta advertising policies and trends

Required Skills

• Strong experience with Google Ads & Meta Ads Manager
• Knowledge of campaign automation and bulk campaign management
• Experience with AI marketing tools, creative generation tools, and ad spy tools
• Understanding of analytics, tracking, and conversion optimization
• Experience with App Promotion Campaigns and Website Marketing
• Ability to analyze competitor strategies and market trends
• Knowledge of Pixel, Firebase, GA4, GTM, and event tracking

Preferred Skills

• Experience in utility apps or high-scale ad accounts
• Knowledge of cloaking, tracking tools, or advanced scaling methods is a plus
• Creative thinking and strong problem-solving skills

Position Purpose :

We are looking for Research Executives having skills and experience to ensure that our company delivers the highest standards of service to customers. He/she should efficiently manage a large amount of information that is often sensitive or confidential. The aim of the executive is to maximize customer satisfaction.