Performance Marketer

Infomint Solutions; Faridabad District; On-site; INR 600,000 - 900,000; Full time

Job summary

Infomint Solutions in Faridabad is seeking a Performance Marketer to plan, execute, and optimize paid campaigns across search, social, and display.

You will manage budgets, monitor metrics, run A/B tests, and collaborate with content, design, sales, and product teams to align messaging and landing pages.

The role requires strong analytics, audience targeting, and a data-driven approach to improve ROI, with on-site work in Faridabad.

Qualifications

• Experience designing, launching, and managing performance campaigns across channels.
• Strong analytical skills and ability to use dashboards and analytics tools.
• A/B testing, conversion rate optimization, and data-driven ROI improvements.
• Understanding of audience segmentation, targeting, remarketing, and funnel optimization.
• Collaborative with cross-functional teams on creatives, landing pages, and messaging.
• Proficient in Google Ads, Meta Ads, Google Analytics, or equivalent tools.
• On-site full-time in Faridabad, with multi-campaign management experience.
• Experience in fast-paced digital marketing environments preferred.

Responsibilities

• Plan, execute, and optimize paid campaigns across digital channels.
• Manage budgets, monitor performance metrics, run A/B tests, and adjust for ROI.
• Collaborate with content, design, sales, and product teams to align messaging and landing pages.
• Prepare regular performance reports and identify growth opportunities.
• Stay current with industry trends and platform updates to enhance results.

Skills

Campaign management

Analytics & dashboards

A/B testing

Audience segmentation

Cross-functional collaboration

Advertising platforms

Google Ads

Meta Ads

Google Analytics

Education

Bachelor’s degree in Marketing/Business/Analytics

Tools

Google Ads

Meta Ads

Google Analytics

Job description

Company Description The company is a growing organization based in Faridabad, focused on building a strong market presence through data-driven marketing and customer-centric strategies. Team members collaborate closely across functions to drive measurable performance and business growth. The work environment emphasizes experimentation, continuous learning, and optimization of marketing investments. The company values accountability, transparent reporting, and the use of analytics to guide decisions. Joining the team offers opportunities to shape performance marketing initiatives and contribute directly to revenue and brand growth.

Role Description

This is a full-time, on-site Performance Marketer role based in Faridabad. The Performance Marketer will plan, execute, and optimize paid campaigns across digital channels such as search, social, display, and other relevant platforms. Daily responsibilities include managing campaign budgets, monitoring performance metrics, running A/B tests, and making data-backed adjustments to improve ROI and key performance indicators. The role involves collaborating with content, design, sales, and product teams to align messaging, landing pages, and audience targeting. The Performance Marketer will also prepare regular performance reports, identify growth opportunities, and stay current with industry trends and platform updates to continuously enhance campaign results.

Qualifications

• Ability to design, launch, and manage performance campaigns across channels such as paid search, paid social, and display.
• Strong analytical skills, including experience working with campaign dashboards, analytics tools, and performance reporting.
• Comfort with A/B testing, conversion rate optimization, and data-driven decision-making to improve ROI.
• Understanding of audience segmentation, targeting, remarketing, and funnel optimization.
• Effective collaboration and communication skills to work with cross-functional teams on creatives, landing pages, and messaging.
• Proficiency in common advertising and analytics platforms (e.g., Google Ads, Meta Ads, Google Analytics or similar tools).
• Bachelor’s degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience.
• Demonstrated ability to work on-site full time in Faridabad and manage multiple campaigns and deadlines.
• Experience in performance marketing, growth marketing, or digital marketing in a fast-paced environment is preferred.