Outbound Growth Specialist

Threasury Media; India; Hybrid; INR 600,000 - 1,000,000; Full time

Job summary

A dynamic digital marketing company based in India is seeking an Outbound Growth Specialist. The ideal candidate will have 1-4+ years of outbound experience, excellent English communication skills, and a highly organized approach to managing lead pipelines. The role focuses on generating qualified conversations through LinkedIn, email, and other channels, requiring analytical skills to test and iterate on messaging. Experience in B2B SaaS, ad-tech, or eCommerce is a plus. Apply directly through LinkedIn.

Qualifications

• 1–4+ years experience in outbound (SDR/BDR, cold email, LinkedIn outreach).
• Comfortable working independently and collaborating with the team.
• Highly organized with the ability to track and manage multiple leads.

Responsibilities

• Build and manage outbound efforts across multiple channels.
• Qualify leads and route them correctly through the sales process.
• Track KPIs and performance metrics for outbound campaigns.

Skills

Outbound growth strategy

Lead qualification

Analytical mindset

Strong English communication

Pipelines management

Tools

Apollo

HubSpot

ZoomInfo

Pipedrive

Job description

Threasury looks for an Outbound Growth Specialist

Threasury is looking for an Outbound Growth Specialist who can build pipeline through smart, consistent outbound — not spam.

This is a high-ownership role. We want someone who can work independently, run experiments, stay organized, and also collaborate with the team to improve messaging and conversions. Someone who brings direction and execution — not someone who needs daily hand-holding.

What you’ll do

• Build and manage outbound across channels (LinkedIn + email + communities) to generate qualified conversations
• Research and identify the right ICPs (ecom brands, agencies, media buyers, advertisers, etc.) and build lead lists
• Write and test outbound messaging (hooks, offers, angles) that feels human and converts
• Qualify leads and route them correctly (calendar booking, handoff notes, next steps)
• Track KPIs and performance: reply rate, meetings booked, show rate, pipeline quality
• Work closely with marketing/partnerships to align outbound with campaigns and new offers
• Build systems: templates, SOPs, lead scoring rules, and simple reporting dashboards

What we’re looking for

• 1–4+ years experience in outbound (SDR/BDR, outbound growth, cold email, LinkedIn outreach)
• Strong English communication (writing that doesn’t sound robotic)
• Comfortable being measured on outcomes (meetings booked + quality), not “effort”
• Highly organized: you can manage pipelines, follow-ups, and tracking cleanly
• Analytical mindset: you can test angles, read results, and iterate quickly
• Ownership: you can run outbound like your own mini growth engine, while collaborating with the team

Nice to have

• Experience in B2B SaaS / ad-tech / performance marketing / eCommerce outbound
• Experience with tools like Apollo/ZoomInfo, HubSpot/Pipedrive, Lemlist/Smartlead/Instantly, Clay, Sheets/Notion
• Ability to segment ICPs and tailor messaging based on pain points
• Basic understanding of funnels, conversion rates, and pipeline metrics

How to apply

Apply directly through LinkedIn.