National Sales Executive

Vimal Agro Products; Bardoli; On-site; INR 1,800,000 - 2,800,000; Full time

Job summary

Vimal Agro Products seeks an experienced FMCG sales leader to drive the national strategy and oversee GT, MT, and distributor networks across India. You will mentor a multi-layer sales team, appoint and scale distributors, and ensure market coverage aligns with targets and cash collection goals.

The role requires 10–15+ years in FMCG sales with substantial leadership experience, strong communication, and deep knowledge of distribution dynamics. Willingness to travel nationwide is essential.

Qualifications

• 10 to 15+ years of experience in FMCG sales.
• At least 4-5 years in a National Sales Executive or equivalent leadership role.
• Strong knowledge of General Trade and Modern Trade.

Responsibilities

• Develop and execute the national sales strategy to achieve business objectives.
• Drive sales growth across GT, MT, and Distribution channels.
• Lead, mentor, and monitor RSMs, ASMs, and SOs.
• Appoint and develop distributors in new and existing markets.
• Monitor sales performance, secondary sales, collections, and market share.
• Coordinate with marketing, supply chain, and production teams to ensure smooth execution.
• Prepare monthly sales forecasts, budgets, and performance reports.
• Ensure timely collections and maintain healthy distributor relationships.
• Conduct regular market visits and business reviews with the sales team.

Skills

Leadership

Communication

Negotiation

Analytical

Market knowledge

Job description

Role & responsibilities

• * Develop and execute the national sales strategy to achieve business objectives.
• * Drive sales growth across General Trade (GT), Modern Trade (MT), and Distribution channels.
• * Lead, mentor, and monitor Regional Sales Managers (RSMs), Area Sales Managers (ASMs), and Sales Officers (SOs).
• * Appoint and develop distributors in new and existing markets.
• * Monitor sales performance, secondary sales, collections, and market share.
• * Analyze market trends, competitor activities, and customer requirements.
• * Coordinate with the marketing, supply chain, and production teams to ensure smooth execution.
• * Prepare monthly sales forecasts, budgets, and performance reports.
• * Ensure timely collections and maintain healthy distributor relationships.
• * Conduct regular market visits and business reviews with the sales team.
• * 10 to 15+ years of experience in FMCG sales, with at least 4- 5 years in a National Sales Executive or equivalent leadership role.
• * Strong knowledge of General Trade and Modern Trade.
• * Proven experience in distributor management and team leadership.
• * Excellent communication, negotiation, and analytical skills.
• * Willingness to travel extensively across India.

Preferred candidate profile

Food Products, Pickles, Sauces, Spices, Ready-to-Eat, Grocery, or other FMCG categories.

Salary:

Best in the industry, based on experience and performance.