Microsoft Dynamics 365 Customer Insights Consultant

Cognativ; India; Vor Ort; INR 3.000.000 - 7.000.000; Vollzeit

Zusammenfassung

Cognativ in India is seeking an experienced Microsoft Dynamics 365 Customer Insights Journeys Specialist to design and implement customer journeys, data migration, and marketing automation within the Dynamics ecosystem.

You will configure journeys, manage data mapping, integration with Dynamics 365 CRM, and work with business and technical teams to ensure data integrity and scalable solutions. The role requires 10+ years ofMicrosoft tech experience and strong communication across stakeholders.

Qualifikationen

• 10+ years of experience with Microsoft technologies and CRM platforms.
• 5+ years of hands-on experience with Microsoft Dynamics 365 Customer Insights.
• Strong experience designing and implementing Customer Insights – Journeys.
• Experience in CI data migration, mapping, transformation, validation, and reconciliation.
• Strong understanding of Dynamics 365 CRM architecture and data models.
• Experience with marketing automation, customer segmentation, campaign management, and customer engagement workflows.
• Experience in requirements gathering, solution design, testing, and implementation.
• Strong analytical, troubleshooting, and problem-solving skills.
• Excellent communication and stakeholder management skills.

Aufgaben

• Design and configure customer journeys using Microsoft Dynamics 365 Customer Insights – Journeys.
• Manage CI data migration, including data mapping, transformation, validation, and reconciliation.
• Configure customer segments, triggers, journey orchestration, and audience targeting.
• Develop marketing automation workflows for customer engagement and campaign execution.
• Integrate Customer Insights – Journeys with Dynamics 365 CRM and other Microsoft applications.
• Ensure customer data accuracy, consistency, and integrity.
• Gather requirements and collaborate with business, marketing, and technical teams.
• Troubleshoot issues related to customer journeys, data migration, integrations, and CRM configurations.
• Support testing, deployment, documentation, and post-implementation activities.
• Follow Microsoft best practices for security, performance, scalability, and maintainability.

Kenntnisse

Customer journey design

Data migration & mapping

Marketing automation

CRM integration

Stakeholder management

Troubleshooting

Requirements gathering

Communication skills

Power Automate

Dataverse

Tools

Power Automate

Dataverse

Dynamics 365 CRM

Microsoft Azure

Jobbeschreibung

Since its founding in 2016, Cognativ has expanded beyond the USA to teams in Spain, India, the UK, and Serbia, serving clients across the USA and Europe. We work with dynamic companies, startups, and investment firms, fostering a multicultural and collaborative environment.

Our core values are Integrity, Respect, Trust, and Commitment.

About the Position

We are seeking an experienced Microsoft Dynamics 365 Customer Insights Journeys Specialist to design and implement customer journeys, marketing automation solutions, and customer data migration within the Microsoft Dynamics ecosystem.

Key Responsibilities

• Design and configure customer journeys using Microsoft Dynamics 365 Customer Insights – Journeys.
• Manage CI data migration, including data mapping, transformation, validation, and reconciliation.
• Configure customer segments, triggers, journey orchestration, and audience targeting.
• Develop marketing automation workflows for customer engagement and campaign execution.
• Integrate Customer Insights – Journeys with Dynamics 365 CRM and other Microsoft applications.
• Ensure customer data accuracy, consistency, and integrity.
• Gather requirements and collaborate with business, marketing, and technical teams.
• Troubleshoot issues related to customer journeys, data migration, integrations, and CRM configurations.
• Support testing, deployment, documentation, and post-implementation activities.
• Follow Microsoft best practices for security, performance, scalability, and maintainability.

Requirements

• 10+ years of overall experience with Microsoft technologies and CRM platforms.
• 5+ years of hands-on experience with Microsoft Dynamics 365 Customer Insights.
• Strong experience designing and implementing Customer Insights – Journeys.
• Practical experience in CI data migration, mapping, transformation, validation, and reconciliation.
• Strong understanding of Dynamics 365 CRM architecture and data models.
• Experience with marketing automation, customer segmentation, campaign management, and customer engagement workflows.
• Experience in requirements gathering, solution design, testing, and implementation.
• Strong analytical, troubleshooting, and problem-solving skills.
• Excellent communication and stakeholder management skills.

Preferred Qualifications

• Experience integrating Customer Insights – Journeys with other Microsoft business applications.
• Familiarity with Power Automate, Dataverse, and Power Platform.
• Experience with enterprise-scale CRM and marketing transformation projects.
• Microsoft Dynamics 365 or Customer Insights-related certifications.