Meta Ads Expert

Digital Quester; Bhopal; On-site; INR 300,000 - 550,000; Full time

Job summary

Digital Quester in Bhopal is seeking a Meta Ads Expert to manage campaigns, optimize performance, and generate quality leads and conversions for multiple clients.

You will plan, launch and optimize Facebook & Instagram campaigns, handle lead gen, remarketing and e-commerce ads, and coordinate with content, design teams for ad creatives.

A 1–2 year hands-on Meta Ads experience and strong knowledge of Meta Ads Manager are required; Google Analytics knowledge is a plus.

Qualifications

• 1–2 years hands-on Meta Ads experience.
• Strong knowledge of Meta Ads Manager & Business Manager.
• Understanding of targeting, retargeting, funnels & tracking.
• Basic knowledge of Google Analytics and website tracking.
• Good analytical, communication & reporting skills.
• Google Ads experience is an added advantage.
• CRM/automation and e-commerce experience is a plus.

Responsibilities

• Plan, launch, and manage Facebook & Instagram campaigns.
• Handle Lead Generation, Conversion, Remarketing & E‑commerce campaigns.
• Optimize campaigns based on CPL, CPA, CTR, CPC, ROAS & conversions.
• Manage Meta Pixel, CAPI, events & conversion tracking.
• Conduct audience research and A/B testing.
• Monitor budgets and improve campaign performance.
• Analyze data and prepare performance reports.
• Coordinate with content, design & video teams for ad creatives.
• Manage multiple client accounts and stay updated with Meta Ads trends.

Skills

Meta Ads

Meta Ads Manager

Business Manager

Targeting & Retargeting

Funnels & Tracking

Analytics

Communication

Reporting

Google Analytics

CRM / Automation

E-commerce

Tools

Meta Ads Manager

Facebook Business Manager

Google Analytics

Job description

Location: Bhopal | Experience: 1–2 Years | Type: Full-time

Role

We are looking for a Meta Ads Expert with hands‑on experience in Meta Ads who can manage campaigns, optimize performance, and generate quality leads and conversions for multiple clients.

Key Responsibilities

• Plan, launch, and manage Facebook & Instagram campaigns.
• Handle Lead Generation, Conversion, Remarketing & E‑commerce campaigns.
• Optimize campaigns based on CPL, CPA, CTR, CPC, ROAS & conversions.
• Manage Meta Pixel, CAPI, events & conversion tracking.
• Conduct audience research and A/B testing.
• Monitor budgets and improve campaign performance.
• Analyze data and prepare performance reports.
• Coordinate with content, design & video teams for ad creatives.
• Manage multiple client accounts and stay updated with Meta Ads trends.

Requirements

• 1–2 years of hands‑on Meta Ads experience.
• Strong knowledge of Meta Ads Manager & Business Manager.
• Understanding of targeting, retargeting, funnels & tracking.
• Basic knowledge of Google Analytics and website tracking.
• Good analytical, communication & reporting skills.
• Google Ads experience is an added advantage.
• CRM/automation and e‑commerce experience is a plus.