Meta Ads Executive

Let's Build Brands; Delhi; Presencial; INR 400.000 - 700.000; Tempo integral

Resumo da vaga

LET’S BUILD BRANDS in Saket, Delhi is seeking a Meta Ads Executive to manage end-to-end campaigns on Facebook, Instagram and other Meta platforms for a diverse client portfolio.

This full‑time, on‑site role focuses on brand awareness, lead generation and conversions, requiring planning, audience targeting, creative collaboration, budget optimization and timely performance reporting to internal stakeholders.

Qualificações

• Plan and oversee Meta campaigns from ideation to optimisation.
• Drive CTR, CPC, CPA, and ROAS improvements through data-driven actions.
• Understand funnels, remarketing, and landing page integration.
• Collaborate with designers and account managers for compelling creatives.
• Strong analytical, detail-oriented, and client-facing communication.

Responsabilidades

• Plan and set up campaigns on Meta platforms.
• Define target audiences and ad formats.
• Write or coordinate ad copy and creatives.
• Monitor performance, optimize budgets and bids.
• Prepare reports and insights for stakeholders.

Conhecimentos

Meta Ads Manager

Campaign Setup

Audience Targeting

Budget Optimization

A/B Testing

Performance Marketing

Formação

Bachelor’s degree in Marketing, Business, Communications

Ferramentas

Meta Platform Tools

Analytics Tools

Descrição da vaga

Company Description

LET’S BUILD BRANDS is a media and advertising consultation company that designs tailored marketing and media strategies to help clients communicate effectively with their target audiences. The organization uses a consultative approach, gaining a deep understanding of each client’s product, audience, and campaign objectives before recommending customized solutions. Its team brings together creative thinkers and experienced media and marketing professionals who focus on building strong, long-term client relationships. LET’S BUILD BRANDS particularly enjoys partnering with new and emerging businesses, offering cost-effective, 360-degree marketing solutions under one roof, including digital marketing, influencer marketing, outdoor media, go-to-market strategy, and brand positioning.

Role Description

The Meta Ads Executive will manage end-to-end advertising campaigns on Meta platforms (Facebook, Instagram, etc.) to drive brand awareness, lead generation, and conversions for a diverse portfolio of clients. Day-to-day responsibilities include planning and setting up campaigns, defining target audiences, selecting appropriate ad formats, and writing or coordinating compelling ad copy and creatives aligned with client objectives. The role involves monitoring campaign performance, optimizing budgets and bids, conducting A/B tests, and preparing performance reports and insights for internal stakeholders and clients. The Meta Ads Executive will collaborate closely with account managers, designers, and the broader marketing team to ensure integrated campaign execution and consistent brand positioning. This is a full-time, on-site role based in Saket.

Qualifications

• Strong skills in Meta Ads Manager, including campaign setup, audience targeting, budget optimization, and A/B testing.
• Experience with performance marketing, including tracking key metrics (CTR, CPC, CPA, ROAS) and using analytics tools for reporting and optimization.
• Knowledge of digital marketing concepts such as funnels, remarketing, conversion tracking, and integration with landing pages or websites.
• Ability to collaborate with creative teams to develop effective ad creatives and copy that align with brand guidelines and campaign goals.
• Strong analytical and problem-solving abilities, with attention to detail and data-driven decision-making.
• Effective communication and client-handling skills, with the ability to explain campaign performance and recommendations clearly.
• Relevant experience in media buying or digital marketing; agency or consulting experience is an advantage.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Comfort working in a fast-paced, on-site environment in Saket and managing multiple campaigns simultaneously.