MEDICAL REPRESENTATIVE - OTC-RX

Himalaya Wellness Company; Sonitpur; On-site; INR 250,000 - 350,000; Full time

Job summary

Himalaya Wellness Company is seeking a Medical Representative to manage a defined territory and drive sales growth in the assigned region. The MR will report to the Regional Manager and execute company promotions, promotions plans and market activities to increase prescriptions and product uptake.

The role requires proactive engagement with doctors, chemists, and stockists, along with preparing coverage lists, budgets, and timely reports.

Qualifications

• Territory management with sales targets.
• Promote products to doctors and hospitals.
• Maintain customer relationships and market activities.

Responsibilities

• Achieve territory-wise sales targets and budget with RM.
• Implement promotional plans and promote priority products.
• Promote to doctors (min 300) and build doctor rapport.
• Build rapport with retail chemists (min 100) and stockists.
• Prepare customer coverage lists and update with RM.
• Maintain frequency with customers, doctors, hospitals and trade.
• Provide product promotion per current strategies and expand business.
• Participate in market surveys, seeding trials and new launches.
• Conduct medical camps/seminars/conferences and generate goodwill.
• Follow-up orders and settle claims; report performance.

Skills

Territory management

Sales targets

Doctor promotion

Retail chemists liaison

Job description

MEDICAL REPRESENTATIVE (MR)

The MR will report to the Regional Manager.

Job Description Of

MEDICAL REPRESENTATIVE (MR)

The MR will report to the Regional Manager.

The MR Will Function

• With independent charge of his territory
• As an associate with his colleagues—PSOs, MRs & BMs

The MRs Job Functions Are

• To be responsible for achieving territory-wise sales targets.
• To prepare his territory-wise annual sales budget together with the Regional Manager as per the objectives and guidelines.
• Implement Company's promotional plans/strategies and utilize the promotional inputs as per the Company's guidelines.
• In consultation with his RM, arrive at specific product promotion for priority products and improve business.
• To do personal product promotion to the selected doctors (minimum 300), so as to generate and increase prescription demand and to procure orders.
• To build rapport with retail chemists (minimum 100) and stockists to increase operational efficiency in the distribution and sales of the Company's products.
• To prepare customer coverage list and update it meaningfully from time to time in consensus with the RM.
• To maintain appropriate frequency with all classes of customers, doctors, hospitals, institutions and trade:
• To serve the customers needs
• To build personal & professional rapport
• To promote Company’s products according to current strategies
• To exploit potential business
• To enhance Company’s image.
• To be a vital member of the Pharma Marketing intelligence system by:
• Providing information on changing trends in customer needs
• Providing feedback on the effectiveness of our product promotional strategies
• Reporting competitors' activities.
• Highlighting general market trends for future potential.
• To participate in pre-launch and other market surveys and submit information.
• To launch new products as per Company's guidelines and strategies.
• To conduct medical camps/seminars/conferences and doctor meetings for:
• Strengthening customer contacts
• Generating goodwill
• Increasing Company’s business
• Enhancing MRs personal & professional rapport.
• Enhancing Company’s image.
• To participate and follow-up in seeding trials as and when required.
• To assess the potential of the institutions in his territory and recommend to RM/quote the appropriate rates as per Company's guidelines and then liaise with the ordering authority for the procurement of orders.

• To follow-up orders and ensure prompt collection of drafts in his territory according to Company's guidelines.
• To settle claims of stockists and retailers for breakage, expiry, spoilage after due verification and ensure destruction of such goods.

• To participate in various projects as and when they come up.
• To review his performance periodically as per guidelines
• To submit all reports, records, returns as required.