MEDICAL REPRESENTATIVE ZANDRA

Himalaya Wellness Company

Kolkata District

On-site

INR 240,000 - 420,000

Full time

14 days+
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Job summary

Himalaya Wellness Company is seeking a Medical Representative to manage a territory in collaboration with the Regional Manager. The role involves promoting products, building doctor relationships, and achieving sales targets through strategic planning and field activities.

The MR will conduct personal promotions to doctors, engage with chemists and stockists, and participate in market surveys and pre-launch activities to strengthen customer contacts and drive business growth.

Qualifications

  • Territory management experience and ability to achieve territory-wise sales targets.
  • Ability to prepare territory-wise annual sales budgets with Regional Manager.
  • Implement promotional plans and use inputs per company guidelines.
  • Promote products to doctors and build doctor relationships.
  • Develop rapport with chemists, stockists, and trade to improve distribution.

Responsibilities

  • Achieve territory-wise sales targets.
  • Prepare territory-wise sales budget with the Regional Manager.
  • Implement promotional plans as per company guidelines.
  • Carry out personal product promotion to doctors (targeting 300+) to generate prescriptions.
  • Build rapport with chemists and stockists to improve distribution efficiency.
  • Maintain customer coverage lists and update RM regularly.
  • Engage with customers to understand needs and promote company products.
  • Provide market feedback and report competitors' activities.
  • Participate in pre-launch and market surveys as required.
  • Launch new products per guidelines and attend doctor meetings.

Skills

Territory management
Sales targets
Promotional activities
Doctor promotion
Stakeholder relationship

Job description

MEDICAL REPRESENTATIVE (MR)

The MR will report to the Regional Manager.

Job Description Of
MEDICAL REPRESENTATIVE (MR)

The MR will report to the Regional Manager.

The MR Will Function
  • With independent charge of his territory
  • As an associate with his colleagues—PSOs, MRs & BMs
The MRs Job Functions Are
  • To be responsible for achieving territory-wise sales targets.
  • To prepare his territory-wise annual sales budget together with the Regional Manager as per the objectives and guidelines.
  • Implement Company's promotional plans/strategies and utilize the promotional inputs as per the Company's guidelines.
  • In consultation with his RM, arrive at specific product promotion for priority products and improve business.
  • To do personal product promotion to the selected doctors (minimum 300), so as to generate and increase prescription demand and to procure orders.
  • To build rapport with retail chemists (minimum 100) and stockists to increase operational efficiency in the distribution and sales of the Company's products.
  • To prepare customer coverage list and update it meaningfully from time to time in consensus with the RM.
  • To maintain appropriate frequency with all classes of customers, doctors, hospitals, institutions and trade:
  • To serve the customers needs
  • To build personal & professional rapport
  • To promote Company’s products according to current strategies
  • To exploit potential business
  • To enhance Company’s image.
  • To be a vital member of the Pharma Marketing intelligence system by:
  • Providing information on changing trends in customer needs
  • Providing feedback on the effectiveness of our product promotional strategies
  • Reporting competitors' activities.
  • Highlighting general market trends for future potential.
  • To participate in pre-launch and other market surveys and submit information.
  • To launch new products as per Company's guidelines and strategies.
  • To conduct medical camps/seminars/conferences and doctor meetings for:
  • Strengthening customer contacts
  • Generating goodwill
  • Increasing Company’s business
  • Enhancing MRs personal & professional rapport.
  • Enhancing Company’s image.
  • To participate and follow-up in seeding trials as and when required.
  • To assess the potential of the institutions in his territory and recommend to

RM/quote the appropriate rates as per Company's guidelines and then liaise with the ordering authority for the procurement of orders.

  • To follow-up orders and ensure prompt collection of drafts in his territory according to Company's guidelines.
  • To settle claims of stockists and retailers for breakage, expiry, spoilage after due verification and ensure destruction of such goods.

due verification and ensure destruction of such goods.

  • To participate in various projects as and when they come up.
  • To review his performance periodically as per guidelines
  • To submit all reports, records, returns as required.
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