MEDICAL REPRESENTATIVE - OTC RX

Himalaya Wellness Company

Belagavi District

On-site

INR 167,000 - 335,000

Full time

11 days ago
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Job summary

Himalaya Wellness Company is seeking a Medical Representative to drive territory sales, promote medicines to doctors, and expand distribution with retailers and stockists. The role involves planning budgets with the Regional Manager and executing promotional strategies across doctors, hospitals, and pharmacies.

The MR will conduct product promotions, build professional rapport, and participate in market surveys and seed trials as needed, aiming to strengthen brand presence and prescription

Qualifications

  • Territory sales skills and target orientation.
  • Ability to promote products to doctors and hospitals.
  • Strong relationship-building with retailers and stockists.
  • Effective communication and reporting skills.
  • Experience in budgeting and planning with regional teams.

Responsibilities

  • Achieve territory-wise sales targets and prepare a territory budget with RM.
  • Implement promotional plans and follow Company guidelines.
  • Promote priority products to doctors (min 300) to grow prescriptions.
  • Build rapport with retailers and stockists (min 100) to boost distribution.
  • Prepare customer coverage lists and update RM regularly.
  • Maintain appropriate frequency with customers, doctors, hospitals and trade.
  • Launch new products per Company guidelines and participate in market surveys.
  • Conduct medical camps/seminars and doctor meetings to strengthen contacts.
  • Follow-up on orders, liaise for procurement, and ensure prompt collections.

Skills

Territory sales
Doctor promotion
Retailer/stockist relations
Communication
Budgeting

Job description

Job Description Of
MEDICAL REPRESENTATIVE (MR)

The MR will report to the Regional Manager.

The MR Will Function
  • With independent charge of his territory
  • As an associate with his colleagues PSOs, MRs & BMs
The MRs Job Functions Are
  • To be responsible for achieving territory-wise sales targets.
  • To prepare his territory-wise annual sales budget together with the Regional Manager as per the objectives and guidelines.
  • Implement Company's promotional plans/strategies and utilize the promotional inputs as per the Company's guidelines.
  • In consultation with his RM, arrive at specific product promotion for priority products and improve business.
  • To do personal product promotion to the selected doctors (minimum 300), so as to generate and increase prescription demand and to procure orders.
  • To build rapport with retail chemists (minimum 100) and stockists to increase operational efficiency in the distribution and sales of the Company's products.
  • To prepare customer coverage list and update it meaningfully from time to time in consensus with the RM.
  • To maintain appropriate frequency with all classes of customers, doctors, hospitals, institutions and trade:
  • To serve the customers needs
  • To build personal & professional rapport
  • To promote Company's products according to current strategies
  • To exploit potential business
  • To enhance Company's image.
  • To be a vital member of the Pharma Marketing intelligence system by:
  • Providing information on changing trends in customer needs
  • Providing feedback on the effectiveness of our product promotional strategies
  • Reporting competitors' activities.
  • Highlighting general market trends for future potential.
  • To participate in pre-launch and other market surveys and submit information.
  • To launch new products as per Company's guidelines and strategies.
  • To conduct medical camps/seminars/conferences and doctor meetings for:
  • Strengthening customer contacts
  • Generating goodwill
  • Increasing Company's business
  • Enhancing MRs personal & professional rapport.
  • Enhancing Company's image.
  • To participate and follow-up in seeding trials as and when required.
  • To assess the potential of the institutions in his territory and recommend to

RM/quote the appropriate rates as per Company's guidelines and then liaise with the ordering authority for the procurement of orders.

  • To follow-up orders and ensure prompt collection of drafts in his territory according to Company's guidelines.
  • To settle claims of stockists and retailers for breakage, expiry, spoilage after
  • To participate in various projects as and when they come up.
  • To review his performance periodically as per guidelines
  • To submit all reports, records, returns as required.
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