Medical Representative (Freshers)

Cadila Pharmaceuticals Limited; Siliguri, Bengaluru, Chhatrapati Sambhajinagar District; On-site; INR 500,000 - 800,000; Full time

Job summary

Cadila Pharmaceuticals Limited in Siliguri, India, is seeking a Sales role to drive territory growth, hit sales targets, promote products to doctors and chemists, and ensure stock availability. You will build strong relationships with doctors, consultants, and retail chemists while planning promotional activities and field coverage.

The role requires disciplined field planning, reporting, and adherence to promotional standards, with independence and accountability in day-to-day activities.

Responsibilities

• Achieve the territory sales budget and promote products to generate Rx demand and maintain stock levels.
• Maintain Doctor Call Average and minimum 95% MCR coverage; ensure 5 chemist calls per day; build relationships with doctors, consultants, and retail chemists.
• Implement sales and marketing strategies; identify new markets and opportunities; expand prescription share.
• Manage relationships with stockists and C&F agents; monitor product availability, stock movement and expiry management.
• Organize symposiums, seminars, and doctors group meetings; participate in company meetings; ensure effective use of promotional inputs.
• Plan daily work schedules, submit Daily Work Plans and Daily Call Reports; provide market feedback and timely expense statements; ensure compliance.
• Accountability: in the absence of the job holder, duties will be handled by the designee; strong communication and presentation skills.

Job description

Role & responsibilities:

Principal Tasks & Responsibilities

• 1. Sales & Target Achievement Achieve and consistently surpass the assigned Sales Budget and YPM (Yearly Performance Milestone) for the territory. Ensure effective product promotion to generate Rx demand and secondary sales. Personally book orders to maintain adequate stock levels and avoid stock-outs.
• 2. Doctor & Chemist Coverage Maintain a Doctor Call Average of 10+1 per day. Achieve Minimum 95% MCR (Monthly Call Report) coverage. Ensure a minimum of 5 chemist calls per day. Build strong professional relationships with key doctors, consultants, and retail chemists.
• 3. Market Development & Strategy Implementation Implement sales and marketing strategies designed by management. Identify potential markets and new customer opportunities within the territory. Expand doctor base and enhance prescription share.
• 4. Stockist & Distribution Management Manage relationships with Stockists and C&F agents to ensure seamless supply. Monitor product availability, stock movement, and expiry management.
• 5. Promotional Activities Organize and conduct symposiums, seminars, and doctors group meetings. Actively participate in Cycle Briefing Meets and other company meetings. Ensure effective use of promotional inputs and materials.
• 6. Reporting & Compliance Plan daily work schedules effectively and submit Daily Work Plans. Submit Daily Call Reports through the PHYZII reporting tool. Provide structured market feedback on company and competitor products to the Product Management Team. Submit expense statements within stipulated timelines. Ensure adherence to company policies and ethical promotion standards.
• 7. Accountability In the absence of the job holder, responsibilities will be handled by the designee assigned by the reporting manager. Key Skills & Competencies Strong communication and impactful presentation skills Scientific product detailing & effective objection handling Relationship building and influencing ability Territory planning & time management Sales execution and target orientation Market intelligence gathering and reporting Adaptability, ownership mindset & accountability Ability to work independently as well as collaboratively.