Medical

Lupin; Ahmedabad District, Vadodara, Delhi; On-site; INR 240,000 - 360,000; Full time

Job summary

Lupin Lifesciences seeks a Marketing Executive/Marketing Trainee (MR) in Gujarat. Fresher to 4 years' experience with age up to 28 will engage doctors, chemists and stockists, sharing product information and generating prescriptions in line with laws and company policies.

The role includes achieving sales targets, improving territory profitability, ensuring proper distribution, and maintaining strong customer relationships through planned activities.

Responsibilities

• Meet assigned customers (Doctors, Chemists, Stockists, etc.) as per company strategy.
• Generate prescriptions and provide scientific information about the company’s products to Doctors and medical fraternity, ensuring compliance with laws and policies.
• Achieve product-wise and value-wise sales targets in primary and secondary sales on monthly and yearly basis.
• Enhance territory profitability, grow brand share, and maintain customer relationships through engagement initiatives.
• Distribute products properly in the territory and control expenses such as breakages and expiry.
• Analyze calls with customers to adapt future approaches.
• Provide market intelligence on market conditions and promotional impact to line managers and marketing team.
• Prepare and propose a strategic distribution plan for the month and year to meet objectives.
• Develop stockist/distributor orders, ensure supply, and collect dues per policy.
• Timely reporting of adverse drug reactions/complaints to seniors per pharmacovigilance guidelines.
• Safeguard company property, manage promotional materials, and maintain tour plans, daily call reports, and expenses.

Job description

Name of the Company: Lupin Lifesciences

Designation : Marketing Executive/ Marketing Trainee (MR)

Experience : Fresher to 4 years of experience

Age: upto 28 years

Job Responsibilities:

• To meet the assigned customers (Doctors, Chemists, Stockists, etc.) in the desired frequency as per our company strategy.
• 2) Generate prescriptions and effectively provide scientific information about the companys products to the Doctors and medical fraternity and generate prescriptions for the brand of the company in accordance with the applicable laws and the company policies.
• 3) To achieve sales targets product-wise, and value-wise both in primary and secondary sales on a monthly as well as yearly basis.
• 4) Enhance territory profitability, increase/maintain brand market share, and ensure proper customer relationships through customer engagement initiatives in line with our company strategy.
• 5) Manage proper product distribution in the assigned territory and control expenses such as breakage, expires, etc.
• 6) You will analyze your calls on different customers, chemist etc. so that you can modify your behavior for the future requirements
• 7) Provide market intelligence data on market conditions and the impact of promotional strategy of the companys products as well as that of competitors to the line managers and the marketing team.
• 8) Prepare and propose a strategic distribution plan for the assigned territory for the month as well as the year to meet the business objectives.
• 9) Develop and generate Stockists / distributor orders as per the business plan, ensure proper supply of goods and also ensure that all payments and dues are collected from the Stockists / distributors within time lines, as per company policy.
• 10) Timely reporting of any adverse drug reaction / complaint received from customers, if any to seniors as per pharmaco-vigilance guidelines and company policies.
• 11) Safe keeping of companys property, effective use of promotional materials, submitting standard tour plan, daily call reports, monthly expenses and maintain work norms guided by the company on daily basis.