Media Sales Manager

Oho Radio; Dehradun; On-site; INR 1,000,000 - 2,000,000; Full time

Job summary

OHO Radio in Dehradun seeks a dynamic Sales Manager to drive advertiser acquisition, revenue growth, and market expansion. You will lead the sales team, identify opportunities, and build strong client relationships to meet targets while collaborating with internal teams to ensure successful campaigns.

The role requires leadership, negotiation, and analytical skills to monitor market trends and implement growth strategies for ongoing business development.

Qualifications

• 4-10 years of sales experience.
• Exceptional verbal and written communication skills.
• Excellent organisational ability and multitasking.
• Strong people skills for client interactions.
• Exceptional research and analytical skills to derive insights.

Responsibilities

• Identify and acquire new advertisers and business clients.
• Generate leads through market visits, references, networking, cold calling, and digital platforms.
• Explore opportunities for event sponsorships, brand partnerships, and integrated campaigns.
• Manage the complete sales cycle from lead generation to closure and payment collection.
• Build and maintain strong relationships with local businesses, brands, advertising agencies, and media planners.
• Understand client requirements and recommend suitable radio advertising solutions.
• Prepare customised advertising proposals, media plans, quotations, and commercial packages.
• Achieve monthly, quarterly, and annual sales/revenue targets.
• Coordinate with the RJ, Programming, Creative, Production, Marketing, and Operations teams to execute campaigns smoothly.
• Follow up with clients for campaign approvals, creatives, payments, and renewals.
• Maintain accurate records of leads, proposals, sales pipeline, bookings, and collections.
• Monitor competitor activities, market trends, pricing, and advertising opportunities.
• Ensure excellent client servicing and encourage repeat business.

Skills

Sales experience

Communication skills

Interpersonal skills

People skills

Analytical skills

Job description

About the Job

We are seeking a dynamic and result-oriented Sales Manager to drive customer acquisition, revenue growth, and market expansion while ensuring the company remains competitive and innovative. The ideal candidate will be responsible for developing strategic sales plans, leading and motivating the sales team, identifying new business opportunities, building strong client relationships, and achieving sales targets. The role requires strong leadership, communication, negotiation, and analytical skills to effectively manage sales operations, monitor market trends, and implement growth-focused strategies. The Sales Manager will also collaborate closely with internal teams to enhance customer satisfaction, strengthen brand presence, and contribute to the overall business development and long-term success of the organisation.

Role & responsibilities :

• Identify and acquire new advertisers and business clients.
• Generate leads through market visits, references, networking, cold calling, and digital platforms.
• Explore opportunities for event sponsorship's, brand partnerships, and integrated campaigns.
• Manage the complete sales cycle from lead generation to closure and payment collection.
• Build and maintain strong relationships with local businesses, brands, advertising agencies, and media planners.
• Understand client requirements and recommend suitable radio advertising solutions.
• Prepare customised advertising proposals, media plans, quotations, and commercial packages.
• Achieve monthly, quarterly, and annual sales/revenue targets.
• Coordinate with the RJ, Programming, Creative, Production, Marketing, and Operations teams to execute campaigns smoothly.
• Follow up with clients for campaign approvals, creatives, payments, and renewals.
• Maintain accurate records of leads, proposals, sales pipeline, bookings, and collections.
• Monitor competitor activities, market trends, pricing, and advertising opportunities
• Ensure excellent client servicing and encourage repeat business.

Skills and Qualification:

• Experience: 4-10 years of sales experience
• Communication skills: Sales Manager must also possess exceptional communication skills both in verbal and written form
• Interpersonal skills: Excellent organisational ability, have the ability to multitask, prioritise and meet tight deadlines
• People skills: Must possess exceptional people skills that will be especially useful in enabling quality interactions with the business client
• Research and Analytical Skills: The Sales Manager must also possess exceptional research and analytical skills. He must be capable of digging out sales and market information and processing it into actionable insights, approaches, and strategies to further the sales department’s agenda.

Preferred candidate profile:

We are looking for someone who is confident, outgoing, persuasive, commercially aware, and passionate about sales and media. Someone who can walk into a business, understand its marketing needs, and turn that requirement into a successful advertising campaign for the station.

Company Description:

OHO Radio is Uttarakhand’s Largest Radio Network. The idea behind the initiative is to reach pan Uttarakhand and change the game of how entertainment and information are reaching every single individual.OHO focuses on bringing in infotainment, education, and the digital radio revolution. OHO radio covers a wide range of content ranging from Education to Jobs, Farming, Culture, Tourism, Health, etc.”

Website details:

www.ohoradio.com