Media Buyer

Digital marketing Agencies in mumbai; Mumbai; On-site; INR 420,000 - 600,000; Full time

Job summary

Scale Delight is seeking an experienced Media Buyer to manage online advertising campaigns on Google Ads and Facebook Ads platforms. The role requires at least 1 year of digital marketing experience, strong analytical skills, and excellent communication and negotiation abilities.

You will conduct market research, optimize target audiences, monitor performance, and collaborate with the creative team to craft effective ad copy and visuals.

Qualifications

• Bachelor’s degree in Marketing, Advertising, or a related field.
• 1+ year of experience in digital marketing with focus on Google Ads and Facebook Ads.
• Proven track record of managing and optimizing online advertising campaigns.
• Strong analytical skills and proficiency in data analysis with Excel or similar tools.

Responsibilities

• Develop and execute online advertising campaigns on Google Ads and Facebook Ad platforms.
• Conduct market research and competitive analysis to identify target audiences and optimize ad targeting.
• Monitor ad performance and adjust bidding strategies to maximize ROI.
• Collaborate with the creative team to develop effective ad copy and visuals.
• Analyze campaign data and provide regular reports on CTR, conversion rates, and CPA.
• Continuously explore and test new advertising tactics to improve campaign performance.

Skills

Analytical skills

Communication skills

Negotiation skills

Data analysis with Excel

Education

Bachelor’s degree in Marketing/Advertising or related field

Tools

Excel

Job description

Opening For Media Buyer

Media Buyer

Job Description

We are seeking an experienced (At least 1 Year of Experience) Media Buyer to manage our online advertising campaigns across Google Ads and Facebook Ads platforms. The ideal candidate should be well-versed in the latest digital marketing trends, have excellent communication and negotiation skills, and be able to analyze data and provide insights to optimize our advertising efforts.

Responsibilities

• Develop and execute online advertising campaigns on Google Ads and Facebook Ad platforms
• Conduct market research and competitive analysis to identify target audiences and optimize ad targeting
• Monitor ad performance and adjust bidding strategies to ensure maximum ROI
• Collaborate with the creative team to develop effective ad copy and visuals
• Analyze campaign data and provide regular reports to stakeholders on performance metrics, including CTR, conversion rates, and CPA
• Continuously explore and test new advertising tactics to improve campaign performance

Requirements

• Bachelor’s degree in Marketing, Advertising, or a related field
• At least 1 year of experience in digital marketing, with a focus on Google Ads and Facebook Ads
• Proven track record of successfully managing and optimizing online advertising campaigns
• Strong analytical skills and proficiency in Excel or similar tools for data analysis
• Excellent communication and negotiation skills
• Ability to work independently and prioritize tasks in a fast-paced environment
• Familiarity with other digital marketing channels, such as email marketing and SEO, is a plus

Join Scale Delight:

Help us deliver exceptional results and drive growth for our diverse portfolio of clients.