Media Buyer

Scale Delight; Mumbai; On-site; INR 400,000 - 600,000; Full time

Job summary

A digital marketing agency in Mumbai is seeking a Media Buyer to manage their online advertising campaigns on Google and Facebook. The ideal candidate will have at least 1 year of digital marketing experience and possess strong analytical and communication skills. This full-time position involves developing campaigns, monitoring performance, and optimizing strategies for maximum return on investment.

Qualifications

• At least 1 year of experience in digital marketing, focusing on Google Ads and Facebook Ads.
• Proven track record in managing and optimizing online advertising campaigns.
• Ability to analyze data and provide insights to optimize advertising efforts.

Responsibilities

• Develop and execute online advertising campaigns on Google and Facebook.
• Monitor ad performance and adjust strategies for maximum ROI.
• Provide regular reports on performance metrics.

Skills

Digital marketing expertise

Communication skills

Analytical skills

Negotiation skills

Education

Bachelor’s degree in Marketing, Advertising, or related field

Tools

Excel

Job description

We are seeking an experienced Media Buyer (At least 1 Year of Experience) to manage our online advertising campaigns across Google Ads and Facebook Ads platforms. The ideal candidate should be well‑versed in the latest digital marketing trends, have excellent communication and negotiation skills, and be able to analyze data and provide insights to optimize our advertising efforts.

Responsibilities

• Develop and execute online advertising campaigns on Google Ads and Facebook Ad platforms
• Conduct market research and competitive analysis to identify target audiences and optimize ad targeting
• Monitor ad performance and adjust bidding strategies to ensure maximum ROI
• Collaborate with the creative team to develop effective ad copy and visuals
• Analyze campaign data and provide regular reports to stakeholders on performance metrics, including CTR, conversion rates, and CPA
• Continuously explore and test new advertising tactics to improve campaign performance

Requirements

• Bachelor’s degree in Marketing, Advertising, or a related field
• At least 1 year of experience in digital marketing, with a focus on Google Ads and Facebook Ads
• Proven track record of successfully managing and optimizing online advertising campaigns
• Strong analytical skills and proficiency in Excel or similar tools for data analysis
• Excellent communication and negotiation skills
• Ability to work independently and prioritize tasks in a fast‑paced environment
• Familiarity with other digital marketing channels, such as email marketing and SEO, is a plus

Seniority Level

• Entry level

Employment Type

• Full‑time

Job Function

• Marketing and Sales

Industries

• Advertising Services

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