Paid Media Specialist

Digidarts Marketing; Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

Digidarts Marketing seeks a hands-on Digital Marketing professional to plan and execute client campaigns, optimize spend across Google Ads, Facebook, and other platforms, and drive brand awareness.

You will collaborate with designers to enhance user experience, create content and email journeys, and measure performance with analytics tools. A minimum of 2 years in digital marketing is required, with a bachelor's degree. Agency experience is preferred.

Qualifications

• Bachelor's degree in any field.
• At least 2 years in Digital Marketing/Paid Media.
• Working knowledge of Microsoft Office/Google Sheets.
• Prior digital marketing agency experience preferred.

Responsibilities

• Assist in formulating strategies to build a lasting digital connection with consumers.
• Plan and monitor client presence on media buying platforms (Google, Twitter, Facebook).
• Launch optimized online adverts through Google AdWords, Facebook etc. to increase brand awareness.

Skills

Digital marketing

Paid media

Google Analytics

Content marketing

Communication

Leadership

Project management

MS Office/Google Sheets

Education

Bachelor's degree

Tools

Google Ads

Google Analytics

WebTrends

Microsoft Excel/Google Sheets

Job description

Job description

What Youll Do:

• 1. Assist in the formulation of strategies to build a lasting digital connection with consumers
• 2. Plan and monitor the ongoing client presence on media buying platforms. (Google, Twitter, Facebook etc.)
• 3. Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness.
• 4. Prepare email journeys, newsletters and organize their distribution through various channels
• 5. Provide creative ideas for content marketing and update website
• 6. Collaborate with designers to improve user experience
• 7. Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• 8. Acquire insight in online marketing trends and keep strategies up-to-date
• 9. Maintain partnerships with media agencies and vendors.

What We Need:

Education

• Bachelors in any field

Years of Experience

• At least 2 Years in Digital Marketing/Paid Media.
• Working knowledge of Microsoft Office/Google Sheets.
• Prior digital marketing agency experience will be preferred.

Professional Attributes

• A hands-on, action-oriented approach to problem solving approach
• A team player with strong leadership and project management capabilities
• Strong verbal and written communication
• Strong analytical and problem-solving skills

Personal Attributes

• Persistent with a high sense of ownership
• Strong interpersonal and influencing skills, with a closure mindset
• Demonstrate ability to work in a fast paced, hyper-normal growth environment.

Join us and write the future of Digital Marketing.