Media and Celebrity Projects Assistant

PETA India; Mumbai; On-site; INR 600,000 - 1,000,000; Full time

Job summary

PETA India in Mumbai is seeking a Media and Celebrity Projects Coordinator to support the media and celebrity programs. You will pitch campaigns to media, prepare news releases, manage media contacts, and coordinate photo shoots and events.

The role requires at least two years of media or PR experience, fluency in English and Hindi, strong organizational and communication skills, and the ability to work under deadlines while travelling as needed.

Qualifications

• Minimum two years of experience in media handling or public relations.
• Fluent in English and Hindi; knowledge of other Indian languages is a plus.
• Strong written and verbal communication skills.
• Ability to work as part of a team and meet deadlines.

Responsibilities

• Pitch PETA India’s campaigns and events to the media and make follow-up calls as needed.
• Coordinate the preparation of news releases and pitches.
• Build, maintain and manage all contact databases for the media and celebrity projects team.
• Manage a calendar of special dates related to media and celebrity projects.
• Maintain an orderly inventory for media and celebrity project needs.
• Keep all media and celebrity files and folders in an orderly and accessible condition.
• Develop target lists for media coverage.
• Liaise with various staffers of PETA India and its international affiliates regarding the production of print advertisements and video public service announcements.

Skills

Media relations

Public relations

Written communication

Verbal communication

Teamwork

English & Hindi

Job description

To assist other staff members in ensuring the smooth operation of PETA India’s media and celebrity projects

Term of Employment:

Full-time

Reports To:

Vice President of Celebrity and Public Relations

Primary Responsibilities and Duties:

• Pitch PETA India’s campaigns and events to the media and make follow-up calls as needed
• Coordinate the preparation of news releases and pitches
• Build, maintain and manage all contact databases for the media and celebrity projects team
• Manage a calendar of special dates related to media and celebrity projects
• Maintain an orderly inventory for media and celebrity project needs
• Keep all media and celebrity files and folders in an orderly and accessible condition
• Develop target lists for media coverage
• Liaise with various staffers of PETA India and its international affiliates regarding the production of print advertisements and video public service announcements
• Research celebrity-related news and create and distribute notes to relevant staff members
• Research and suggest contacts for photo shoots and other projects
• Maintain a collection of news clippings and send them to concerned people in a timely manner
• Liaise with PETA US and other PETA affiliates regarding various services relating to media and celebrity projects
• Liaise with PETA US and other PETA affiliates regarding various services relating to media and celebrity projects
• Assist in the coordination of photo shoots and other celebrity and media events
• Participate and give meaningful input at brainstorming meetings regarding media strategy and celebrity involvement
• Prepare and maintain meeting notes for the media and celebrity projects team
• Perform any other duties assigned by the supervisor

Qualifications:

• Minimum two (2) years of experience in media handling or public relations.
• Fluent in English and Hindi
• Knowledge of other local Indian languages a plus
• Thorough knowledge of animal rights issues and campaigns would be an added advantage
• Demonstrated interest in and excellent working knowledge of the internet
• Proven interest in media and celebrity news
• Proven excellent organisational skills and attention to detail
• Excellent written and verbal communication skills
• Excellent telephone manner
• Self-motivation and the proven ability to work as part of a team
• Ability to communicate with a variety of people in a professional and personable manner
• Ability to take initiative and follow through
• Proven ability to work well under pressure and meet deadlines
• Ability and willingness to travel as required
• Professional appearance and adherence to a healthy vegan lifestyle
• Support for PETA India’s philosophy and the ability to professionally advocate PETA India’s positions on issues
• Commitment to the objectives of the organisation