Marketing Specialist

Emmes Corporation; Bengaluru; Hybrid; INR 800,000 - 1,200,000; Full time

Job summary

Emmes Corporation in Bengaluru, India, seeks a Marketing Campaign Specialist to coordinate multichannel campaigns and product launches aligned with commercial priorities.

You will monitor progress, analyze results, and deliver actionable insights to commercial leaders; collaborate with product and sales teams; manage calendars and budgets; and support asset development while ensuring consistent brand messaging across touchpoints.

Qualifications

• Bachelor's degree in marketing, PR or related field.
• 3 years' experience in a related sales or marketing role, preferably within a global health, clinical research, biotechnology, or life sciences environment.
• Advanced proficiency in Microsoft Office Suite including Word, Excel, PowerPoint, Outlook, SharePoint.
• Understanding of marketing automation software such as Hubspot, or Marketo.
• Excellent written and verbal communication skills.
• Knowledge and understanding of scientific and research terminology in written communication materials desired.
• Proven experience in project and lead management.
• Ability to manage multiple projects at once with strong analytical, organizational, and creative thinking skills.
• Understanding and familiarity with industry related conferences and workshops.

Responsibilities

• Coordinate and execute marketing campaigns and product launches across channels.
• Monitor campaign progress and optimize performance.
• Analyze campaign and product launch results and prepare regular performance reports with insights and recommendations for commercial leaders.
• Collaborate with product and commercial teams to support revenue goals.
• Manage campaign calendars, timelines, and budgets.
• Support the wider marketing team in the development of campaign assets and go-to-market activities.
• Ensure consistent brand representation across campaigns and touchpoints.
• Identify opportunities to improve campaign effectiveness through testing and data analysis.
• Serve as the liaison for campaign reporting and present results to stakeholders.
• Perform other duties as assigned.
• Complies with all policies and standards.

Skills

Campaign coordination

Data analysis

Project management

Communication skills

Marketing automation

Creative thinking

Time management

Education

Bachelor's degree in marketing, PR or related field

Tools

Hubspot

Marketo

Job description

Role & responsibilities

• Help coordinate and execute marketing campaigns and product launches across digital and traditional channels, ensuring timely delivery and alignment with commercial priorities.
• Monitor and track campaign progress, adjusting activities as needed to optimize performance and impact.
• Analyze campaign and product launch results and prepare regular performance reports with clear insights, trends, and recommendations for commercial leaders.
• Collaborate with product and commercial teams to ensure marketing activities support revenue goals and market priorities.
• Manage campaign calendars, timelines, and budgets to ensure efficient resource allocation and execution.
• Support the wider marketing team in the development of campaign assets and go-to-market activities across the Emmes Group.
• Ensure consistent brand representation and messaging across all marketing campaigns and touchpoints.
• Identify opportunities to improve campaign effectiveness through testing, data analysis, and best practice sharing.
• Serve as the key liaison for campaign reporting, presenting results and learnings to stakeholders in a clear and actionable way.
• Performs other duties as assigned
• Complies with all policies and standards

Preferred candidate profile

• Bachelor's Degree in marketing, Public Relations or in a related field Required
• 3 years 3experience in a related sales or marketing role, preferably within a global health, clinical research, biotechnology, or life sciences environment
• Advanced proficiency in Microsoft Office Suite including Word, Excel, PowerPoint, Outlook, SharePoint
• Understanding of marketing automation software such as Hubspot, or Marketo.
• Excellent written and verbal communication skills
• Knowledge and understanding of scientific and research terminology in written communication materials desired
• Proven experience in project and lead management
• Ability to manage multiple projects at once with strong analytical, organizational, and creative thinking skills
• Understanding and familiarity with industry related conferences and workshops