Marketing Manager - Misso Robotics

Meril; Mumbai; On-site; INR 1,200,000 - 2,200,000; Full time

Job summary

Meril in Mumbai is seeking an Ortho- Misso Robotics Marketing Manager to lead strategic marketing for robotic orthopedic solutions. You will blend market insights, clinical collaboration, and customer success to drive adoption among surgeons, hospitals, and health systems.

You will craft surgeon-focused assets, activate KOL programs, and orchestrate digital campaigns aimed at C-suites and clinical stakeholders, while partnering with sales on growth initiatives.

Qualifications

• Bachelor’s degree in Marketing, Business, Biomedical Engineering, or related field.
• Minimum 5 years of progressive experience in medical device marketing (preferably orthopedics or surgical robotics).
• Demonstrated experience leading cross-functional initiatives with clinical, commercial, and product teams.

Responsibilities

• Craft surgeon-focused marketing assets—white papers, ROI analyses, clinical outcome spotlights to accelerate decision-making.
• Activate KOL-driven Surgeon Ambassador Programs to fuel peer influence and trust.
• Orchestrate high-impact digital campaigns (LinkedIn, webinars, thought leadership) aimed at C suites and clinical stakeholders.
• Design and execute customer success frameworks that increase robotic system usage—OR team enablement, utilization dashboards, and quarterly business reviews.
• Partner with sales to drive upsell opportunities based on procedure trends and clinical feedback.
• Foster long-term loyalty through targeted upgrade programs and support resources.
• Forge alliances with implant manufacturers, payers, and GPOs to extend solution value across the continuum of care.
• Introduce ROI tracking tools for hospitals to measure cost-effectiveness, efficiency, and patient outcomes.
• Mine industry and usage trends to influence future product evolution—especially in emerging outpatient and ASC markets.

Skills

Cross-functional leadership

Medical device marketing

Strategic marketing

Customer success

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Biomedical Engineering

Job description

About the Role As the Ortho- Misso Robotics - Marketing Manager, you’ll be at the forefront of redefining orthopedic care through cutting-edge robotic innovation. This role blends strategic marketing, cross-functional leadership, and customer success to ensure our robotic solutions are not only adopted—but championed—by surgeons, hospitals, and health systems.

Key Responsibilities:

• Craft surgeon-focused marketing assets—white papers, ROI analyses, clinical outcome spotlights to accelerate decision-making.
• Activate KOL-driven Surgeon Ambassador Programs to fuel peer influence and trust.
• Orchestrate high-impact digital campaigns (LinkedIn, webinars, thought leadership) aimed at C suites and clinical stakeholders.
• Design and execute customer success frameworks that increase robotic system usage—OR team enablement, utilization dashboards, and quarterly business reviews.
• Partner with sales to drive upsell opportunities based on procedure trends and clinical feedback.
• Foster long-term loyalty through targeted upgrade programs and support resources.

Strategic Business Development

• Forge alliances with implant manufacturers, payers, and GPOs to extend solution value across the continuum of care.
• Introduce ROI tracking tools for hospitals to measure cost-effectiveness, efficiency, and patient outcomes.
• Mine industry and usage trends to influence future product evolution—especially in emerging outpatient and ASC markets.

Qualifications

• Qualifications Required
• Bachelor’s degree in Marketing, Business, Biomedical Engineering, or related field.
• Minimum 5 years of progressive experience in medical device marketing (preferably orthopedics or surgical robotics).
• Demonstrated experience leading cross-functional initiatives with clinical, commercial, and product teams.