Marketing Manager

SmartinfoLogiks LLP; Mumbai; On-site; INR 669,600 - 1,004,400; Full time

Benefits offered by this job

Leave encashment

Paid time off

Provident Fund

Job summary

SmartinfoLogiks LLP is seeking a Marketing Manager in Mumbai to drive marketing strategies across digital, inbound, and offline channels. You will lead campaigns, enhance brand visibility, and coordinate efforts with sales to support business growth.

The ideal candidate will have 4–5 years of B2B marketing experience, strong expertise in SEO and Google Ads, and the ability to manage multiple tasks independently. Join us to grow and make a significant impact in a fast-paced IT environment.

Qualifications

• 4–5 years of B2B digital/inbound marketing experience (IT/software preferred).
• Strong content writing & communication skills.
• Ability to work independently and manage multiple tasks.

Responsibilities

• Plan and execute digital marketing campaigns (SEO, SEM, LinkedIn, Google Ads, Email).
• Manage website, social media, and digital presence with regular content updates.
• Create and manage marketing content (case studies, blogs, newsletters, presentations, brochures).
• Support sales team with marketing collaterals, lead generation campaigns, and events.

Skills

B2B digital marketing

SEO

Google Ads

LinkedIn Campaigns

Content writing

CRM tools

Education

Graduate/Postgraduate in Marketing, Mass Comm, or related field

Tools

Google Analytics

Job description

Overview

As a Marketing Manager, you will be responsible for planning and executing marketing activities across digital, inbound, and offline channels. You will manage campaigns, content, and digital presence, while collaborating with leadership and sales to drive lead generation and strengthen the market presence.

Key Responsibilities

• Plan and execute digital marketing campaigns (SEO, SEM, LinkedIn, Google Ads, Email).
• Manage website, social media, and digital presence with regular content updates.
• Create and manage marketing content (case studies, blogs, newsletters, presentations, brochures).
• Support sales team with marketing collaterals, lead generation campaigns, and events.
• Track campaign performance, prepare reports, and optimize marketing spend for ROI.
• Coordinate with external vendors, designers, and agencies as needed.
• Stay updated on B2B IT marketing trends and propose new ideas for growth.

What We’re Looking For

• 4–5 years of B2B digital/inbound marketing experience (IT/software preferred).
• Hands‑on expertise in SEO, Google Ads, LinkedIn Campaigns, Google Analytics, CRM tools.
• Strong content writing & communication skills.
• Ability to work independently and manage multiple tasks.
• Graduate/Postgraduate in Marketing, Mass Comm, or related field.
• Creative mindset with an analytical approach to campaigns.
• Benefits: Leave encashment, Paid time off, Provident Fund.

Why Join Us?

• Opportunity to lead marketing for multiple industries (Fintech, AI, Analytics, ERP, HRMS, CRM, e-Learning).
• Exposure to both platform marketing and solutions marketing in a growing IT company.
• Work directly with the CEO & leadership team on brand & growth strategies.
• Scope to grow into a senior marketing leadership role.

We are a decade‑old IT company driving digital transformation with enterprise platforms and software solutions across Fintech, AI, Business Automation, Analytics, and e‑Learnings, supported by a strong solutions division delivering custom Software projects.

We are looking for a Marketing Manager to take ownership of our marketing initiatives, enhance brand visibility, and support business growth by aligning marketing with sales and product objectives.

MUMBAI HQ