Marketing Manager

Analytics101; Thane; On-site; INR 1,100,000 - 1,900,000; Full time

Benefits offered by this job

Leave encashment

Paid sick time

Paid time off

Provident Fund

Job summary

Analytics101 is seeking a Marketing Manager to own marketing initiatives and align with sales and product objectives. The role focuses on enhancing brand visibility and supporting business growth across Fintech, AI, Analytics, and e-Learning.

Based in Navi Mumbai, the position requires 4–5 years of B2B digital marketing experience with hands-on SEO, Google Ads, LinkedIn campaigns, Google Analytics, and CRM tools. You will also create marketing content and support the sales team.

Qualifications

• 4–5 years of B2B digital marketing experience (IT/software preferred).
• Hands-on expertise in SEO, Google Ads, LinkedIn Campaigns, Google Analytics, CRM tools.
• Strong content writing & communication skills.
• Ability to work independently and manage multiple tasks.
• Graduate/Postgraduate in Marketing, Mass Comm, or related field.
• Creative mindset with an analytical approach to campaigns.

Responsibilities

• Plan and execute digital marketing campaigns (SEO, SEM, LinkedIn, Google Ads, Email).
• Manage website, social media, and digital presence with regular content updates.
• Create and manage marketing content (case studies, blogs, newsletters, presentations, brochures).
• Support sales team with marketing collaterals, lead generation campaigns, and events.
• Track campaign performance, prepare reports, and optimize marketing spend for ROI.
• Coordinate with external vendors, designers, and agencies as needed.
• Stay updated on B2B IT marketing trends and propose new ideas for growth.

Skills

Digital marketing

SEO

Google Ads

LinkedIn Campaigns

Google Analytics

CRM tools

Content writing

Independent work

Education

Graduate/Postgraduate in Marketing or related field

Tools

CRM tools

Job description

We are looking for a Marketing Manager to take ownership of our marketing initiatives, enhance brand visibility, and support business growth by aligning marketing with sales and product objectives.

We are a decade-old IT company driving digital transformation with enterprise platforms and software solutions across Fintech, AI, Business Automation, Analytics, and e-Learning supported by a strong solutions division delivering custom Software projects.

Location

Navi Mumbai, CBD Belapur, India

Experience

4–5 years

Key Responsibilities

• Plan and execute digital marketing campaigns (SEO, SEM, LinkedIn, Google Ads, Email).
• Manage website, social media, and digital presence with regular content updates.
• Create and manage marketing content (case studies, blogs, newsletters, presentations, brochures).
• Support sales team with marketing collaterals, lead generation campaigns, and events.
• Track campaign performance, prepare reports, and optimize marketing spend for ROI.
• Coordinate with external vendors, designers, and agencies as needed.
• Stay updated on B2B IT marketing trends and propose new ideas for growth.

What We’re Looking For

• 4–5 years of B2B digital/inbound marketing experience (IT/software preferred).
• Hands-on expertise in SEO, Google Ads, LinkedIn Campaigns, Google Analytics, CRM tools.
• Strong content writing & communication skills.
• Ability to work independently and manage multiple tasks.
• Graduate/Postgraduate in Marketing, Mass Comm, or related field.
• Creative mindset with an analytical approach to campaigns.

Benefits

• Leave encashment
• Paid sick time
• Paid time off
• Provident Fund

Why Join Us?

• Opportunity to lead marketing for multiple industries (Fintech, AI, Analytics, ERP, HRMS CRM, e-Learning).
• Exposure to both platform marketing and solutions marketing in a growing IT company.
• Work directly with the CEO & leadership team on brand & growth strategies.
• Scope to grow into a senior marketing leadership role.

MUMBAI HQ #305/514, Hilton Centre, Sector 11, CBD Belapur, Navi Mumbai 400614.