Marketing Manager

Spectra Medical India; Chennai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Spectra Medical India Pvt. Ltd. in Chennai seeks a Marketing Manager to lead dermatology and aesthetic device marketing. You will plan product launches, branding initiatives, digital campaigns, and doctor engagement programs to grow awareness and demand.

You will apply strong dermatology product knowledge, manage brand strategy, and collaborate with sales teams and KOLs to drive revenue and market leadership.

Qualifications

• Prior marketing experience in Dermatology / Cosmetology / Aesthetics is mandatory.
• Strong knowledge of dermatology products and the cosmetic treatment market.
• Experience in product marketing, brand management, and doctor engagement.
• Excellent communication, strategic planning, and stakeholder management skills.

Responsibilities

• Develop and execute marketing strategies for dermatology, cosmetology, and aesthetic medical products.
• Plan product launches, branding initiatives, promotional campaigns, and lead-generation activities.
• Conduct market research, competitor analysis, and product positioning.
• Organize dermatologist engagement programs, CMEs, workshops, conferences, and KOL activities.
• Collaborate with sales teams to drive product awareness, customer acquisition, and revenue growth.
• Manage digital marketing, marketing budgets, promotional materials, and agency coordination.
• Monitor campaign performance, market trends, and ROI.

Skills

Marketing strategy

Brand management

Doctor engagement

Digital marketing

Communication

Stakeholder management

Job description

Role & resp

Job Description Marketing Manager

Company: Spectra Medical India Pvt. Ltd.
Location: Chennai
Experience: 510 Years
Industry: Dermatology / Cosmetology / Aesthetic Medical Devices
CTC: Negotiable

Key Responsibilities

• Develop and execute marketing strategies for dermatology, cosmetology, and aesthetic medical products.
• Plan product launches, branding initiatives, promotional campaigns, and lead-generation activities.
• Conduct market research, competitor analysis, and product positioning.
• Organize dermatologist engagement programs, CMEs, workshops, conferences, and KOL activities.
• Collaborate with sales teams to drive product awareness, customer acquisition, and revenue growth.
• Manage digital marketing, marketing budgets, promotional materials, and agency coordination.
• Monitor campaign performance, market trends, and ROI.

Mandatory Requirements

• Prior marketing experience in Dermatology / Cosmetology / Aesthetics is mandatory.
• Strong knowledge of dermatology products, aesthetic devices, and the cosmetic treatment market.
• Experience in product marketing, brand management, and doctor engagement.
• Excellent communication, strategic planning, and stakeholder management skills.

Preferred: Candidates from dermatology, aesthetic medical devices, dermatology-focused pharmaceutical companies, or professional cosmetology brands.