Marketing Leader | Leading Lifestyle & D2C Brand

MetaMorph; Gurugram District; Sur place; INR 6 000 000 - 9 000 000; Plein temps

Résumé du poste

MetaMorph in India seeks a Chief Marketing Officer to lead brand building and social-first marketing for a leading D2C luxury/lifestyle brand. The role requires deep expertise in social media, digital storytelling, creator ecosystems, and cultural marketing to create an aspirational, globally recognised brand.

You will drive brand strategy, content, influencer collaborations, community initiatives, and integrated campaigns, partnering with founders and leadership to fuel growth across India and

Qualifications

• 15+ years of experience in marketing, brand building, or consumer leadership roles with digital and social-first ownership.
• Proven track record building premium, luxury, D2C, lifestyle, or consumer tech brands.
• Strong understanding of social platforms, formats, creator ecosystems, influencer marketing, and community-led growth.
• Experience managing integrated campaigns and linking brand investments to measurable business outcomes.
• Exposure to APAC, Southeast Asian, or other international markets preferred.
• Strong creative sensibility to translate consumer insights into compelling brand narratives.
• Experience partnering with founders/leadership teams in high-growth, entrepreneurial environments.
• Strong commercial acumen, leadership capabilities, and mentoring of high-performing teams.

Responsabilités

• Define and execute the brand strategy and growth plan for India and APAC.
• Build a distinctive social-first brand presence across platforms like Instagram, YouTube, LinkedIn, and emerging channels.
• Lead creative campaigns, short-form videos, brand films, and product storytelling to drive engagement and recall.
• Develop and scale creator partnerships, influencer collaborations, and brand ambassador programs.
• Drive community and cultural marketing to foster advocacy and organic discovery.
• Oversee integrated campaigns across social, digital ads, PR, partnerships, and experiential marketing.
• Leverage consumer insights and social listening to sharpen strategy.
• Collaborate with product, growth, and e-commerce teams to align brand with acquisition and retention.
• Lead and mentor marketing teams, collaborating with the Founder/CEO and leadership team.

Connaissances

Brand strategy

Social marketing

Content storytelling

Influencer marketing

Leadership

Analytics

APAC markets

Stakeholder management

Description du poste

Industry: Luxury / Premium Consumer / D2C / Lifestyle / Consumer Technology

Location: India

We’re looking for a Chief Marketing Officer (CMO) to lead brand building, social-first marketing, for a leading D2C brand.

The ideal candidate will combine strong brand-building capabilities with a deep understanding of social media, digital storytelling, creator ecosystems, and consumer culture to build an aspirational, globally recognised brand.

Key Responsibilities

• Brand Strategy & Growth: Define and execute the overall brand and marketing strategy across India and APAC, strengthening brand positioning and consumer affinity.
• Social-First Brand Building: Build a distinctive brand presence across Instagram, YouTube, LinkedIn, and emerging social platforms through platform-native content and campaigns.
• Content & Digital Storytelling: Lead creative campaigns, short-form videos, brand films, product storytelling, and culturally relevant content to drive engagement and brand recall.
• Influencer & Creator Marketing: Build and scale creator partnerships, influencer collaborations, and brand ambassador programmes to strengthen brand awareness and credibility.
• Community & Cultural Marketing: Develop a compelling brand voice, leverage cultural trends, and build engaged consumer communities that drive advocacy and organic discovery.
• Integrated Marketing: Drive cohesive campaigns across social media, digital advertising, PR, partnerships, and experiential marketing.
• Consumer Insights & Analytics: Use social listening, audience insights, and market intelligence to inform marketing strategy and identify emerging opportunities.
• Business & Growth Alignment: Partner with product, growth, and e-commerce teams to connect brand building with customer acquisition, engagement, conversion, and retention.
• Leadership & Stakeholder Management: Build and lead high-performing marketing teams across brand, social, content, creative, and partnerships while working closely with the Founder/CEO and leadership team.

What We’re Looking For

• 15+ years of experience in marketing, brand building, or consumer leadership roles, with significant ownership of digital and social-first marketing.
• Experience building premium, luxury, D2C, lifestyle, fashion, or consumer technology brands.
• Proven track record of developing distinctive brand identities and driving consumer relevance through social media, content, and digital storytelling.
• Strong understanding of social platforms, content formats, creator ecosystems, influencer marketing, and community-led growth.
• Experience managing integrated marketing campaigns and connecting brand investments to measurable business outcomes.
• Exposure to APAC, Southeast Asian, or other international markets is highly preferred.
• Strong creative sensibility and the ability to translate consumer insights and cultural trends into compelling brand narratives.
• Experience working closely with founders and leadership teams in high-growth, entrepreneurial environments.
• Strong commercial acumen, leadership capabilities, and experience building and mentoring high-performing teams.

If you’re passionate about building distinctive consumer brands, shaping culture through marketing, and driving international growth, we’d love to connect!