Marketing Executive

ETP Group; Mumbai; On-site; INR 650,000 - 900,000; Full time

Job summary

ETP Group is seeking a Marketing Executive to own database building and cleaning, reporting, events, and vendor/payment operations across five markets (India, Indonesia, Philippines, Singapore, Malaysia).

This is a hands‑on, quota‑driven role — you'll be responsible for growing and maintaining a clean, verified prospect database, coordinating with Inside Sales across countries, and handling the operational backbone behind events, budgets, and vendor payments.

Qualifications

• 2+ years in marketing operations or database management.
• B2B SaaS / retail tech exposure is a plus.
• Proficient in CRM reporting and data hygiene.
• Strong Excel/Google Sheets with MIS-style reports.
• Detail-oriented with focus on invoices and payments.

Responsibilities

• Own end-to-end database building and cleaning per ICP.
• Coordinate with Inside Sales across regions and chase updates.
• Add new email IDs for key roles and verify accuracy.
• Maintain events calendar and plan 6+ events per region quarterly.
• Prepare Monthly Plans and MIS reports.
• Track leads and vendor invoices; ensure timely payments.
• Coordinate product knowledge sessions with the Inside Sales team.

Skills

CRM reporting

Excel/Google Sheets

Cross-country coordination

Attention to detail

Vendor management

Communication skills

Tools

Zoho CRM

LinkedIn prospecting

Email verification tools

Job description

ETP Group is an AI-first SaaS company serving the Retail and e-Commerce industries across Asia Pacific. With 39 years of trust in the market, it supports 500+ brands in 17 countries through enterprise-grade platforms.ETP’s cloud-native solutions—ETP Unify and Ordazzle—cover POS, CRM, Inventory, Promotions, PIM, OMS, WMS, LMS, and seamless marketplace integration. For large-format retail, ETP V5 offers a hybrid omni-channel suite.Built on secure, scalable M.A.C.H architecture. ETP delivers frictionless, personalized experiences across channels. Its intuitive, asset-light platforms accelerate cloud transformation, reduce IT overhead, and help retailers enhance CX, drive growth, and lead in a fast-evolving commerce environment.Here is a glimpse of what we do - http://www.etpgroup.com/Videos.htmlFor more information, log on to www.etpgroup.com

Full Time

ETP Group is looking for a Marketing Executive to own database building and cleaning, reporting, events, and vendor/payment operations that keep our marketing engine running across five markets (India, Indonesia, Philippines, Singapore, Malaysia). This is a hands‑on, detail‑critical, quota‑driven role — you'll be responsible for growing and maintaining a clean, verified prospect database, coordinating tightly with Inside Sales across countries, and running the operational backbone behind events, budgets, and vendor payments.

This role suits someone who is comfortable owning ambiguous, cross‑functional responsibilities, hitting weekly/quarterly targets, and coordinating confidently with sales and inside sales teams across multiple countries.

Key Responsibilities

• Database Building & Cleaning; Use CRM
  • Own end-to-end database building and cleaning as per ICP
  • Ensure inside sales teams in all regions are updating account info every week — chase and follow up as needed
  • Add a defined number of new email IDs per new account added (CEO, COO, CFO, CIO, CTO, CMO, Ecomm Head, and other department heads — excluding HR, Admin, and Accounts)
  • Add a minimum of 3–5 new email IDs for 50 old accounts every week
  • Research and call to verify contact details
  • Send test emails every Friday to verify email ID validity
  • Own ongoing database cleaning — removing/correcting outdated, duplicate, or invalid records across all product databases
  • LinkedIn List Building – Building and maintaining targeted LinkedIn prospect lists based on our ICP
  • Zoho CRM Management – Ensuring all mandatory lead information is completed and uploaded to Zoho CRM as soon as an enquiry is received from any source
• Events
  • Maintain an events calendar across all regions
  • Create event synopsis sheets to evaluate event participation and feed into database-building efforts
  • Plan a minimum of 6+ events per region per quarter, identified at least 6 months in advance
  • Run post-event feedback forms
  • Negotiate with event organisers on behalf of ETP for delegate passes/participation terms
  • Check with sales teams on event attendance/interest
  • Set up, coordinate, and run pre-event and post-event huddles to align stakeholders and capture learnings
• Reporting & Planning
  • Daily MQL reports — review each chat and ensure 100% response rate from stakeholders
  • Maintain budget reports, JSR sheet, and MIS reports
  • Prepare Monthly Plan & Reports
  • Maintain Daily Agenda tracking
  • Maintain the Leads Megasheet / Plan & Budget sheet
• Keep the lead sheet updated with the latest leads — full ownership of ensuring it stays current
• Perform limited data cleaning on the lead sheet/campaign data as needed
• Schedule/fix meeting slots to get updates on lead engagement (sales follow-up cadence)
• Track and follow up on the status of leads generated by marketing campaigns, ensuring nothing falls through the cracks (tracking/coordination only — not lead nurturing or conversion)
• Digital Lead Verification – Verifying and validating leads received through digital channels
• Vendor Management – identify and source vendors and collect quotes, not limited to merchandise; this also includes sourcing and coordinating with videographers for testimonials, photographers, lead/SEO agencies, and other marketing/event-related vendors
• Track and update invoices received from vendors/agencies
• Track when payments against those invoices are made, and follow up as needed
• Product Champion
  • Coordinate and attend huddles with the Inside Sales team to build product knowledge, understand and qualify lead requirements, and develop strong product expertise to become a product champion

Experience:

• 2+ years of experience in a marketing operations, database management, or similar hands‑on support role
• B2B SaaS / retail tech / enterprise software industry exposure is a plus, not mandatory
• Comfortable using a CRM system (pulling out reports, analysing dashboards)
• Strong Excel/Google Sheets skills (comfortable with structured trackers, MIS‑style reports, and reporting formats)
• High attention to detail — this role tracks money (invoices/payments), inventory, and hundreds of contact records, so accuracy matters
• Sharp and quick on inter‑team coordination — especially with sales and inside sales across multiple countries. This role depends on getting timely updates from Inside Sales teams in PH, ID, and elsewhere, so the person needs to chase proactively and not let things fall through the cracks
• Comfortable with target‑driven, repetitive weekly outreach/verification work (email ID sourcing, test‑email verification)
• Confident enough to negotiate directly with external event organisers
• Comfortable coordinating with vendors (merchandise sourcing, quote collection/negotiation)
• Good written communication — this role interfaces with sales, leadership, inside sales, and external vendors/organisers