Marketing Executive

Goldcoin Packaging Private Limited; Mumbai; On-site; INR 350,000 - 550,000; Full time

Job summary

Goldcoin Packaging Private Limited in Mumbai is seeking a results-driven sales professional to lead business development, build new customer relationships, and convert inquiries into orders through proactive visits and effective product presentations.

You will manage existing customers, coordinate with production and planning, prepare quotations, track deliveries, and monitor market trends while achieving monthly, quarterly, and annual targets; regular CRM updates and reporting are expected.

Qualifications

• Graduate in Commerce, Business Administration, Marketing, Engineering, or related field.
• MBA in Marketing preferred but not mandatory.

Responsibilities

• Identify and approach new customers within the assigned territory.
• Generate qualified sales leads and conduct customer visits.
• Develop long-term business relationships and convert inquiries into orders.
• Maintain regular contact with existing customers and resolve queries.
• Achieve sales targets and prepare quotations in coordination with the office.
• Coordinate with production, planning, and accounts teams to ensure timely order execution.
• Plan daily customer visit schedules and prepare visit reports.

Skills

Sales and negotiation

Product presentation

CRM software

Microsoft Excel

Microsoft Word

Email communication

Basic costing knowledge

Market analysis

Education

Graduate in Commerce/Business Administration/Marketing

MBA (Marketing) preferred

Job description

Key Responsibilities

1 Business Development

• Identify and approach new customers within the assigned territory.
• Generate qualified sales leads.
• Conduct customer visits regularly.
• Introduce the company’s products and capabilities.
• Develop long-term business relationships.
• Convert inquiries into confirmed orders.

2 Customer Relationship Management

• Maintain regular contact with existing customers.
• Resolve customer queries promptly.
• Build trust and improve customer retention.
• Ensure customer satisfaction through timely follow-up.
• Visit key customers as per the visit plan.

3 Sales & Revenue Generation

• Achieve monthly, quarterly, and annual sales targets.
• Prepare quotations in coordination with the office team.
• Negotiate prices within approved limits.
• Follow up on quotations until order closure.
• Increase sales volume from existing customers.

4 Market Intelligence

• Monitor competitors’ pricing and product offerings.
• Gather information about new market trends.
• Identify emerging customer requirements.
• Report competitor activities to the Marketing Manager.
• Suggest new product opportunities.

5 Customer Visits

• Plan daily customer visit schedules.
• Conduct product presentations.
• Understand customer requirements.
• Prepare visit reports after every meeting.
• Maintain visit records in CRM or reporting system.

6 Order Management

• Collect purchase orders.
• Coordinate with the production department.
• Ensure timely execution of orders.
• Track delivery status.
• Keep customers updated regarding dispatch schedules.

7 Payment Follow-up

• Coordinate with customers for outstanding payments.
• Ensure timely collections.
• Resolve payment-related issues.
• Maintain healthy debtor levels.

8 Complaint Handling

• Receive customer complaints professionally.
• Coordinate internally for quick resolution.
• Follow up until closure.
• Ensure customer satisfaction after resolution.

9 Reporting

• Submit periodic reports including: Daily Visit Report (DVR)
• Weekly Sales Report
• Monthly Sales Report
• Competitor Activity Report
• Customer Feedback Report
• Lead Status Report
• Collection Report
• Sales Forecast

10 Coordination

• Coordinate effectively with: Marketing Manager
• Sales Coordinator
• Production Department
• Planning Department
• Dispatch Team
• Accounts Department
• Quality Department

11 Key Performance Indicators (KPIs)

• Monthly sales target achievement (%)
• New customer acquisition
• Number of customer visits per month
• New inquiries generated
• Quotation-to-order conversion ratio
• Customer retention rate
• Collection efficiency
• Outstanding receivables
• Customer satisfaction
• Average response time
• Repeat business percentage

12 Skills Required

A Technical Skills

• Sales and negotiation
• Product presentation
• CRM software
• Microsoft Excel
• Microsoft Word
• Email communication
• Basic costing knowledge
• Market analysis

B Soft Skills

• Excellent communication
• Relationship building
• Negotiation
• Persuasion
• Time management
• Problem-solving
• Teamwork
• Professional etiquette
• Self-motivation

Educational Qualification

• Graduate in Commerce, Business Administration, Marketing, Engineering, or a related field.
• MBA (Marketing) preferred but not mandatory.