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Lupin seeks a seasoned Brand Manager to lead the Cardiology and Anti-Diabetes portfolio. You will craft robust brand plans, conduct analyses, and drive strategy from concept to execution. The role involves new product launches, digital marketing exposure, and ensuring campaigns stay within budget while delivering growth.
You will train and enable the sales team in cycle meetings and conferences, leveraging strong communication to align stakeholders and maximize market impact.
Overall brand management of the assigned portfolio (Cardiology and Anti-Diabetes). Should be capable of establishing Key issues / opportunities, Design elements of strategy, Tactics, action plan, investment to impact market share, market growth strategies & enhance profit for the assigned portfolio
Will be involved in new Product launch and prior experience of brand launch will be appreciated
Prepare robust brand plans: Conduct internal & external analysis, formulate strategic planning, monitor execution
Good hold on MS office (especially Excel and power point)
Product development and Brand planning: Develop and implement product plans & ensure they meet business objectives
Good interpersonal and communication skills
Financial focus: Ensure all Brand campaigns are effectively managed on time and within financial constraints
Training sales team on brand plan execution in cycle meetings, managing conferences and related initiatives etc.
Experience in digital marketing if any would be appreciated
Candidate with experience of working in MNC would be preferable
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