Manager - Ecommerce/Marketplaces

Prabha Devi Group; Lucknow; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

Prabha Devi Group is seeking an E-commerce Manager in Lucknow to own online business end-to-end across website, marketplaces, catalogues and pricing. You will build systems, manage day-to-day operations, and drive profitability.

The role covers product listing, content creation, social media, performance marketing, pricing, inventory planning, logistics and customer experience. A data-driven leader with 5–8 years of experience is preferred.

Qualifications

• Must have 5–8 years in e-commerce, with 2–3 years on a D2C brand or marketplace as a manager.
• Hands-on experience with Amazon Seller Central and Flipkart Seller Hub, including ads.
• Proficient in Shopify/WooCommerce store management and listing optimization.

Responsibilities

• Own product listing and catalogue management across channels, optimize CTAs and descriptions.
• Lead social content strategy and paid campaigns; drive traffic to website and marketplaces.
• Set pricing rules, monitor margins, and track channelwise profitability.
• Oversee order processing, logistics, returns and customer experience improvements.
• Reconcile marketplace settlements and GST filings with accounts team.
• Build and mentor catalogue and marketplace teams; establish SOPs.

Skills

E-commerce management

Amazon Seller Central

Flipkart Seller Hub

Shopify / WooCommerce

Copywriting

GST & logistics

Data analytics (Excel/GA4)

Education

Bachelor's degree in any discipline

MBA (optional)

Tools

Amazon Seller Central

Flipkart Seller Hub

Shopify

WooCommerce

GA4

Excel

Job description

E-commerce Manager will own the online business end to end: the website, marketplaces, catalogue, conversion, sales and profitability. The company aims to scale very fast, so this person will build the systems and the team as well as run day-to-day operations.

Company: a D2C consumer brand under the Prabha Devi Group

Location: Lucknow, India

Type: Full-time

Core responsibilities A. Product listing and catalogue (all channels)

• Create, upload and optimise listings on Amazon, Flipkart, the website and quick-commerce platforms.
• Write keyword-rich titles, bullet points, descriptions and specifications. Keep the format compliant with each platform's category rules.
• Brief designers and photographers for main images, lifestyle images, infographics, comparison charts, videos and A+ / Brand Story content.
• Maintain a master catalogue sheet with SKU codes, EAN/GTIN, HSN, GST rate, MRP, dimensions, weight, warranty and certifications (BIS, WPC etc. where applicable).
• Handle variants, bundles, combos and multipacks.
• Fix listing suppressions, catalogue errors and content-quality flags quickly.
• Track listing health: impressions, click-through rate, conversion, search rank and Buy Box share.
• Run A/B tests on images, titles and price points

B. Social media and performance marketing

• Own the content calendar for Instagram, Facebook, YouTube (Shorts) and WhatsApp Channel.
• Direct Reels, product demos, unboxings, comparison videos and creator content.
• Handle influencer and creator collaborations, gifting, contracts and tracking.
• Manage paid campaigns on Meta and Google. Plan budgets, creatives, audiences and retargeting.
• Drive traffic from social to the website and marketplaces, and track attribution.
• Manage community: comments, DMs, reviews and brand reputation.

C. Pricing, inventory and product planning

• Set MRP, selling price, discount and promotion rules per channel. Avoid price conflicts between channels.
• Track landed cost, marketplace fees, shipping, ad cost and returns to know true margin per SKU.
• Prepare demand forecasts and reorder plans. Imported goods have long lead times, so this is critical.
• Suggest new products based on search trends, competitor gaps, reviews and returns data.
• Identify slow-moving stock and plan liquidation.

D. Operations, logistics and customer experience

• Oversee order processing, warehouse or 3PL coordination and courier partners.
• Reduce RTO, damaged deliveries and wrong-item shipments.
• Set up the returns, warranty, replacement and repair process.
• Build the customer-support system: helpline, WhatsApp support, email, ticketing, response-time SLAs and complaint escalation.
• Use return reasons and reviews to give quality feedback to the sourcing team.

E. Finance, compliance and reporting

• Reconcile marketplace settlements, commissions, TCS/TDS and GST filings with the accounts team.
• Make sure brand, trademark, BIS/WPC certificates and product compliance documents are in place and up to date.
• Report daily sales and a weekly dashboard covering channel-wise revenue, margin, ad spend, ROAS/ACOS, returns and stock.
• Prepare monthly business reviews with clear actions.

J. Team building and vendor management

• Hire and train catalogue executives, marketplace executives, ad specialists, content creators, designers and support staff.
• Manage agencies, freelancers, 3PL partners and technology vendors.
• Set SOPs for listing, pricing, promotion, returns and reporting.

Qualifications

Must have

• 5 to 8 years of e-commerce experience, with at least 2 to 3 years on a D2C brand or as a marketplace as a manager.
• Hands-on Amazon Seller Central and Flipkart Seller Hub experience, including ads.
• Experience running a Shopify / WooCommerce store.
• Strong product-listing and copywriting ability.
• Good understanding of unit economics, GST, marketplace fees and logistics.
• Comfortable with data: Excel/Sheets, GA4, Meta Ads Manager and marketplace dashboards.
• Graduate in any discipline. An MBA is a plus.

Strong plus

• Experience with quick commerce or dark-store onboarding and operations.
• Consumer electronics, accessories or appliances experience.
• Experience with imported or white-label products, including warranty and after-sales.
• Video or content-planning experience.
• Experience taking a brand from early stage to Rs 50+ crore online.