Lead - YouTube Operations

SVF Entertainment; Kolkata District; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

SVF Entertainment seeks a Lead - YT Operations to own end-to-end YouTube operations for its multi-channel portfolio, including scheduling, metadata, thumbnails, and publishing cadence.

You will drive growth using analytics, manage Content ID and rights, optimise discoverability with SEO and engaging thumbnails, and coordinate with content, marketing, and rights teams for release calendars and campaigns.

Qualifications

• 5-8 years of experience in YouTube channel management and OTT/media operations.
• Deep knowledge of YouTube Studio, Content ID, copyright claims, and monetisation ecosystem.
• Strong grasp of YouTube discovery mechanics: metadata, SEO, thumbnails, titles, and retention drivers.
• Experience publishing and scheduling across multiple channels at volume.
• Proficient with YouTube Analytics and BI tools to track performance.
• Ability to work cross-functionally with content, marketing, legal/rights, and tech teams.
• Familiar with using AI tools to summarise data and draft documents.

Responsibilities

• Own end-to-end YouTube operations across SVF's channel portfolio, including upload scheduling, metadata, thumbnails, and publishing cadence.
• Lead channel growth strategy using analytics to drive programming, format, and content-mix decisions.
• Manage Content ID, copyright claims, and rights-related issues across the channel portfolio.
• Optimise videos for discoverability through titles, descriptions, tags, thumbnails, and end screens.
• Track and report on channel performance and translate insights into action.
• Coordinate with content, marketing, and rights teams to plan release calendars and campaigns.
• Manage monetisation health across channels and YouTube Partner Program compliance.
• Oversee community management - comments, posts, and audience engagement signals.
• Support live-streaming operations for premieres, launches, and events.

Skills

YouTube channel management

Digital video operations

YouTube Studio

Content ID management

SEO for YouTube

Analytics & BI tools

Cross-functional collaboration

AI-assisted data summarisation

Tools

YouTube Studio

BI tools

Job description

Job Role: Lead - YT Operations

Location: Mumbai / Kolkata

Employment Type: Full-Time

About SVF

SVF is Eastern India's largest media & entertainment company, spanning film production and distribution, music, television, and cinema exhibition - alongside hoichoi, its OTT platform reaching roughly 250 million Bengalis worldwide. SVF's YouTube presence is one of the largest and most active Bengali media footprints on the platform, spanning film, music, and entertainment content watched by audiences across the world.

The Opportunity

SVF is looking for someone to take end-to-end ownership of its YouTube operations - how content gets scheduled, optimised, monetised, and protected across a high-volume, multi-channel portfolio. This is a role for someone who thinks natively in watch time, retention curves, and metadata, and who can turn a channel's raw content strength into consistent, compounding growth. You'll be the person who knows why a video underperformed before anyone else asks the question - and already has three fixes ready.

What You'll Do

• Own end-to-end YouTube operations across SVF's channel portfolio - upload scheduling, metadata, thumbnails, and publishing cadence.
• Lead channel growth strategy, using analytics to drive programming, format, and content-mix decisions.
• Manage Content ID, copyright claims, and rights-related issues across the channel portfolio.
• Optimise videos for discoverability - titles, descriptions, tags, thumbnails, and end screens.
• Track and report on channel performance (views, watch time, subscriber growth, RPM) and translate insights into action.
• Coordinate with content, marketing, and rights teams to plan release calendars and campaign tie-ins.
• Manage monetisation health across channels - YouTube Partner Program compliance, ad formats, and revenue optimisation.
• Oversee community management - comments, community posts, and audience engagement signals.
• Support live-streaming operations for key premieres, launches, and events.

Must-Have Qualifications

• 5-8 years of experience in YouTube channel management, digital video operations, or OTT/media content operations - ideally managing high-volume, multi-channel YouTube portfolios.
• Deep working knowledge of YouTube Studio, Content ID, copyright claims management, and the YouTube Partner Program monetisation ecosystem.
• Strong grasp of YouTube's discovery mechanics - metadata, SEO, thumbnails, titles, and retention drivers - with a track record of measurable channel growth.
• Experience managing publishing and scheduling operations across multiple channels at volume.
• Comfortable using YouTube Analytics and BI tools to track performance and inform programming decisions.
• Comfortable working cross-functionally with content, marketing, legal/rights, and tech teams.
• Uses AI tools to summarise data, draft documents, and explore process improvements - and knows how to verify and correct AI outputs.

Good to Have

• Experience with copyright dispute resolution or MCN-style multi-channel network operations.
• Familiarity with live-streaming setup and management on YouTube.
• Experience running paid YouTube promotion or Google Ads campaigns.
• Comfort with SQL or similar tools for cross-channel analytics and reporting.
• Familiarity with the Bengali entertainment and OTT content landscape.