Lead Generation (IT Services)

Sapidblue Technologies; Gurugram District; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Sapidblue Technologies is seeking a proactive Lead Generation specialist for IT Services in Gurugram. You will drive B2B lead generation across IT services, software development, cloud, and digital transformation, targeting US and European markets.

The role requires hands-on outreach via cold calls, emails, and LinkedIn, with CRM-documented activities and metrics. The ideal candidate has 3–6 years of experience in lead generation within IT services, strong communication skills, and the ability

Qualifications

• 3–6 years of B2B lead generation experience in IT services.
• Proven experience generating B2B leads for IT Services/Software Development/Technology Solutions.
• Hands-on experience with cold calling, email outreach, LinkedIn outreach, and lead qualification.

Responsibilities

• Generate qualified B2B leads for IT Services and Technology Solutions through LinkedIn, cold calling, email campaigns, and market research.
• Identify and engage CXOs, Directors, VPs, and other key decision-makers in target organizations across the US and European markets.
• Execute multi-channel outbound prospecting using cold calls, emails, and LinkedIn Sales Navigator.
• Build and manage a healthy sales pipeline for IT Services offerings, including Software Development, Cloud, AI, Data, Digital Transformation, and Staff Augmentation services.
• Qualify prospects based on business requirements and schedule meetings for the Business Development/Sales team.
• Research target accounts, industries, and technology buyers to identify new business opportunities.
• Maintain accurate lead records, sales activities, and pipeline updates in CRM.
• Follow up with prospects through multiple touchpoints to nurture leads and improve conversion rates.
• Collaborate with Sales and Marketing teams to optimize outreach strategies and campaign performance.

Skills

Lead generation

B2B sales

Cold calling

Email outreach

LinkedIn outreach

Multi-channel prospecting

CRM usage

Education

Bachelor's degree in Business/Marketing or related field

Tools

LinkedIn Sales Navigator

HubSpot

Salesforce

Zoho CRM

Job description

Job Title: Lead Generation (IT Services)

Location: Gurugram (Onsite)

Experience: 3–6 Years

Job Summary

We are looking for a proactive and target-driven Lead Generation with 36 years of experience in B2B lead generation within the IT Services industry. The ideal candidate must have hands-on experience generating qualified leads for IT Services, Software Development, Digital Transformation, Cloud, AI/ML, or Technology Solutions through cold calling, email outreach, LinkedIn Sales Navigator, and outbound prospecting. Experience targeting US and European markets is mandatory.

Key Responsibilities

• Generate qualified B2B leads for IT Services and Technology Solutions through LinkedIn, cold calling, email campaigns, and market research.
• Identify and engage CXOs, Directors, VPs, and other key decision-makers in target organizations across the US and European markets.
• Execute multi-channel outbound prospecting using cold calls, emails, and LinkedIn Sales Navigator.
• Build and manage a healthy sales pipeline for IT Services offerings, including Software Development, Cloud, AI, Data, Digital Transformation, and Staff Augmentation services.
• Qualify prospects based on business requirements and schedule meetings for the Business Development/Sales team.
• Research target accounts, industries, and technology buyers to identify new business opportunities.
• Maintain accurate lead records, sales activities, and pipeline updates in CRM.
• Follow up with prospects through multiple touchpoints to nurture leads and improve conversion rates.
• Collaborate with Sales and Marketing teams to optimize outreach strategies and campaign performance.

Required Skills

• 3–6 years of experience in Lead Generation, Business Development, or Inside Sales with an IT Services, Software Services, or Technology Consulting company (Mandatory).
• Proven experience generating B2B leads for IT Services/Software Development/Technology Solutions.
• Strong expertise in cold calling, email outreach, LinkedIn outreach, and lead qualification.
• Hands-on experience with LinkedIn Sales Navigator.
• Experience targeting US and European markets.
• Experience using CRM tools such as HubSpot, Salesforce, Zoho CRM, or similar.
• Excellent communication, presentation, and stakeholder management skills.
• Strong prospect research, account mapping, and pipeline management skills.
• Self-motivated, target-oriented, and capable of working independently.

Preferred Qualifications

• Bachelor's degree in Business, Marketing, or a related field.
• Immediate joiners preferred.
• Candidates must have prior experience working with an IT Services