Lead Generation Executive – B2B Technology Services

Systango Group; India; On-site; INR 600,000 - 900,000; Full time

Job summary

Systango Technologies is a digital engineering company helping businesses build and scale technology products and solutions across AI/GenAI, Data, Cloud, Product Engineering and Digital Transformation. We seek a hands-on Lead Generation Executive to independently identify and engage relevant prospects and build a qualified outbound pipeline for our technology services business.

The role emphasizes outbound prospecting, account research, personalized outreach and qualified opportunity generation,

Qualifications

• 4–6 years of experience in B2B lead generation, BDR, SDR, Inside Sales or business development.
• Proven experience generating opportunities independently, not just relying on inbound leads.
• Experience selling or generating leads for IT/technology services / SaaS / software businesses.
• Experience targeting international markets (US, UK, Europe, Australia or other global markets).

Responsibilities

• Identify and generate new B2B opportunities through outbound channels.
• Build targeted prospect lists based on ICPs, industries, geographies and buyer personas.
• Research target accounts and identify decision-makers such as CTOs, CIOs, CDOs, VPs of Engineering, Product Heads and founders.
• Execute multi-channel outreach via email, LinkedIn, cold calling and other channels.
• Develop personalized messaging based on prospect's business, technology stack and pain points.
• Follow up consistently and nurture prospects until qualified for a sales conversation.
• Generate qualified meetings and opportunities for the sales team.

Skills

Outbound lead gen

Prospect research

ABM prospecting

CRM hygiene

Communication skills

Follow-up discipline

ICP understanding

Pipeline management

Tools

Apollo

ZoomInfo

Clay

Outreach

LinkedIn

Excel

Google Sheets

Job description

Lead Generation Executive – B2B Technology Services

4 to 6 years

Full-Time

About Systango

Systango Technologies is a digital engineering company helping businesses build and scale technology products and solutions across AI/GenAI, Data, Cloud, Product Engineering and Digital Transformation.

We are looking for an experienced Lead Generation Executive / BDR who can independently identify and engage relevant prospects and build a qualified outbound pipeline for our technology services business.

This is a hands-on individual contributor role focused strongly on outbound prospecting, account research, personalized outreach and qualified opportunity generation.

What You Will Do

• Independently identify and generate new B2B opportunities through outbound channels.
• Build targeted prospect lists based on defined ICPs, industries, geographies and buyer personas.
• Research target accounts and identify relevant decision-makers such as CTOs, CIOs, CDOs, VPs of Engineering, Product Heads, Founders and other technology leaders.
• Execute multi-channel outreach through:
  • Personalized email
  • LinkedIn
  • Cold calling
  • Other relevant prospecting channels
• Develop personalized messaging based on the prospect's business, technology environment, challenges and potential use cases.
• Follow up consistently and nurture prospects until they are qualified for a sales conversation.
• Generate qualified meetings and opportunities for the Business Development / Sales team.

Research & Account-Based Prospecting

• Conduct detailed account and contact research before initiating outreach.
• Understand the prospect's business, industry, technology stack and potential pain points.
• Use account-specific insights, relevant use cases and case studies to make outreach more relevant.
• Support ABM and account-based prospecting initiatives.
• Use buyer intent, trigger events and other relevant signals to prioritize accounts.
• Maintain accurate prospect and activity data in CRM systems.
• Track outreach, responses, meetings, opportunities and conversion rates.
• Maintain strong CRM hygiene and ensure timely follow-ups.
• Regularly report outbound activity, qualified leads, meetings and pipeline contribution.

Candidates with experience selling or generating leads for technology services will be preferred.

Relevant areas include:

• AI / GenAI / Agentic AI
• Software / Product Engineering
• SaaS
• Web3 / Blockchain
• Digital Transformation

You should be able to understand technology solutions at a basic business level and communicate their value and use cases, rather than simply selling resources.

What We Are Looking For

• 4–6 years of experience in B2B Lead Generation, BDR, SDR, Inside Sales or Business Development.
• Strong experience in outbound lead generation.
• Proven experience generating opportunities independently rather than relying primarily on inbound leads.
• Experience selling or generating leads for IT / technology services / SaaS / software businesses.
• Experience targeting international markets, preferably US, UK, Europe, Australia or other global markets.
• Strong prospect research and decision-maker identification skills.
• Experience with personalized 1-to-1 outreach.
• Strong written and verbal communication skills.
• Ability to understand ICPs, buyer personas and account-specific pain points.
• Strong follow-up discipline and pipeline management.

Tools

Hands-on experience with tools such as:

• Apollo
• ZoomInfo
• Clay
• Instantly / Outreach or similar sequencing tools
• LinkedIn
• Google Sheets / Excel

Why Join Us?

• Work with an international B2B technology business.
• Exposure to AI/GenAI, Data, Cloud and Product Engineering.
• Opportunity to work directly on global markets and enterprise accounts.
• Build expertise in modern outbound, ABM and research-driven prospecting.
• Work closely with Sales, Marketing and Technology teams.