Lead Generation Executive

Faveo; Jammu district; On-site; INR 350,000 - 550,000; Full time

Job summary

Faveo, a B2B SaaS company in India, seeks a Lead Generation Executive with 1–2 years of experience in outbound prospecting to identify and qualify potential customers across US, Europe, and Middle East.

You will build targeted lists in Apollo/LinkedIn, run cold emails, conduct LinkedIn outreach, and book demos for the Account Executive, while maintaining CRM cleanliness and refining messaging.

Qualifications

• 1–2 years of outbound lead generation in a B2B SaaS company.
• Experience targeting international markets (US, Europe, Middle East preferred).

Responsibilities

• Build targeted prospect lists using Apollo, LinkedIn Sales Navigator, and other prospecting tools.
• Execute cold email campaigns.
• Conduct LinkedIn outreach.
• Make cold calls where required.
• Qualify prospects based on ICP (Ideal Customer Profile).
• Book demos for the Account Executive.
• Maintain CRM hygiene and accurate lead records.
• Continuously improve messaging and outreach based on results.

Skills

Outbound prospecting

Lead generation

B2B SaaS sales

CRM hygiene

Cold outreach

Messaging optimization

Tools

Apollo

LinkedIn Sales Navigator

Zoho CRM

HubSpot

ChatGPT/AI tools

Email sequencing platforms

Job description

Overview

We are looking for a B2B SaaS Lead Generation Executive with 1–2 years of experience in outbound lead generation and international market prospecting. The role involves identifying and qualifying potential customers, executing multi-channel outreach through email, LinkedIn, and calls, and generating qualified meetings and sales opportunities for the Account Executive. The ideal candidate should be comfortable using modern prospecting, CRM, and AI tools and have a strong understanding of B2B SaaS sales processes.

Experience: 1–2 years

Mandatory Background

• 1–2 years of outbound lead generation in a B2B SaaS company.
• Experience targeting international markets (US, Europe, Middle East preferred).

Core Responsibilities

• Build targeted prospect lists using Apollo, LinkedIn Sales Navigator, and other prospecting tools.
• Execute cold email campaigns.
• Conduct LinkedIn outreach.
• Make cold calls where required.
• Qualify prospects based on ICP (Ideal Customer Profile).
• Book demos for the Account Executive.
• Maintain CRM hygiene and accurate lead records.
• Continuously improve messaging and outreach based on results.

Preferred Tools

• Apollo
• LinkedIn Sales Navigator
• Zoho CRM / HubSpot
• ChatGPT or other AI tools for personalization
• Email sequencing platforms

KPIs

• Qualified prospects added to the pipeline.
• Cold emails sent.
• Email open and reply rates.
• Meetings/demos booked.
• SQLs (Sales Qualified Leads) generated.
• Pipeline value created.

What We Want

Someone who has consistently generated meetings through outbound prospecting—not someone who has only managed email campaigns or maintained CRM data.