Lead Development Representative

Automatic Data Processing, Inc.; Chennai; On-site; INR 420,000 - 660,000; Full time

Job summary

Automatic Data Processing, Inc. in Chennai is seeking a Sales Development/Lead Validation specialist to process inbound leads, validate eligibility, allocate opportunities for the Sales team, and schedule meetings when high-potential opportunities are identified.

The role requires proactive, autonomous work and collaboration with marketing and sales teams. Fluent English is essential, and experience in lead generation or CRM systems is highly desirable.

Qualifications

• Fluent in English (verbal and written).
• Experience in a target-driven, lead-generation environment preferred.
• CRM knowledge desirable (Salesforce preferable).

Responsibilities

• Check, research and contact incoming requests for validation and allocation.
• Work with marketing and sales teams by providing responses to referrals and web forms, qualifying leads.
• Update Salesforce.com to ensure data accuracy and completeness.
• Allocate leads as opportunities for timely follow-up.

Skills

Lead qualification

Salesforce familiarity

Tools

Salesforce

Job description

OBJECTIVES:

Your position is intended to contribute to the optimization of creation of sales opportunities, through the processing of leads or incoming calls, according to ADP terminology.

Your main mission is to validate and allocate incoming leads internally as quickly as possible, schedule an appointment when the potential is identified or reject otherwise. In other words, you will pass on the inbound opportunities generated for the Sales teams.

RESPONSIBILITIES:

• You will report to your Sales Development Manager, who will guide and coach you to achieve success by recommending and assigning you tasks;
• You need to be able to work autonomously and use your own initiative for day-to-day tasks in line with overall strategic guidance from your Leaders;
• Get involved and collaborate on projects aimed at improving our processes, developing our team members and delivering on our commitments as a Team.;
• Be able to constructively accept and receive feedback aimed at maintaining a high performance standard.;
• Stay open to learn and develop continuously, in order to gain new skills needed and quickly adapt to changes and grow your career;
• Learn about ADP's values, conduct and other regulations, and reflect them both inside and outside the office;

OPERATIONAL RESPONSIBILITIES:

• Check, research and contact incoming requests for validation and allocation.
• Work closely with marketing and sales teams by providing responses to phone referrals, incoming web forms, qualifying leads ensuring specific criteria (Discovery Document)
• Accurately update and maintain Salesforce.com to ensure update and data completion.
• Allocate leads as opportunities ("gained access" stage) for timely follow-up.

You will handle all incoming requests by:

• Guaranteeing their eligibility for Salespeople by segment;
• Ensuring allocations according to the local rules defined for the fiscal year;
• Qualifying the context and booking meetings and transmission to Salespeople;
• Guaranteeing the quality of leads and information sent to Salespeople;

This implies and requires that you are aware of:

• the offers strategy and the commercial strategy of the company;
• the sales teams, their activities and their territory distribution;
• all the operational marketing plans and campaigns;
• the qualification and meeting criteria;
• Master SFDC tool

EDUCATION AND EXPERIENCE:

• Fluent in English (verbal and written)
• Experience working in a target driven, lead generation environment preferable. Candidate must be comfortable with having in-depth discussions with Decision maker contacts, have knowledge of Social Media and Digital Research Methods. Previous CRM knowledge is very desirable (salesforce.com preferable)

A little about ADP:

We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition.

Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP:

ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.

Ethics at ADP:

ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click https://jobs.adp.com/life-at-adp/ to learn more about ADP's culture and our full set of values.