Key Accounts Manager - Quick Commerce; Royal Canin India; Bengaluru

Mars; Bengaluru; On-site; INR 1,200,000 - 2,200,000; Full time

Job summary

Mars in Bengaluru seeks a proactive Key Account Manager to build joint business plans and drive growth for our brand across Now & Minutes platforms. You will work with cross-functional teams to deliver sales targets, manage pricing negotiations, and execute platform-level product assortment and marketing activations.

This role emphasizes data-driven decisions and strong stakeholder collaboration. Ideal candidates have 3+ years of ecommerce/quick commerce experience with digital and retail media

Qualifications

• MBA or equivalent degree completed.
• Minimum 3 years experience in Ecom/Qcom with digital and retail media.

Responsibilities

• Develop Sales and Marketing plans for Quick Commerce – Now & Minutes.
• Deliver primary and secondary targets for the year as per phasing.
• Lead negotiations on pricing, promotional funding, trade terms, and contracts.
• Drive Joint Business Plan with the platform to gain share and volume.
• Forecast accuracy at SKU level across service regions.
• Ensure product availability (Now & Minutes) and minimize stockouts.
• Build product assortment at platform level to drive premiumization.
• Develop and execute marketing activation calendar aligned with Now/Minutes and CMM.
• Manage digital store in line with regional guidelines and platform standards.
• Optimize brand budgets with platform and coordinate with Finance, Marketing, and Supply Chain.
• Analyze data to share category insights, consumer trends, and competitive strategies.

Skills

Key Account Management

Sales Planning

Negotiation

Education

MBA or Equivalent Degree

Job description

Job Description:

Job Purpose

The Key Account Manager contributes to reaching the growth objectives for the brand & is responsible for building the joint business plan, defining & tracking the key business metrics to deliver sales with the platform. The KAM is expected to develop relationships with both internal & external stakeholders to plan and execute the complete business operations supporting Key Accounts business. Additionally, the incumbent would also be responsible for all marketing Initiatives collaborating with CMM - Emerging Channel.

Job Responsibilities

• Developing the Sales and Marketing plans for Quick Commerce – Now & Minutes
• Responsible for delivering Primary & Secondary targets set for the year as per the phasing.
• Negotiation & Contract Management: Lead negotiations regarding pricing, promotional funding, trade terms, and contract renewals to ensure mutually beneficial agreements.
• Driving JBP (Join Business Plan) drawn up with the platform with the objective of driving share gain & volume growth
• To drive Forecast Accuracy at SKU level for all the service regions for the platform
• Maintaining Availability ( Now & Minutes ): OSA, Listed DS OSA & low Out of Stock
• Building Product Assortment at platform level (Now & Minutes) with an objective of driving premiumization & New to Brand portfolio.
• Develop & execute Marketing Activation Calendar in alignment with platform like Now/Minutes, & CMM (Customer Marketing)
• Responsible for driving Perfect Digital Store on platform as per the regional guidelines with the platform
• Control and efficiently deploy budget for brand building with the platform
• Work closely with all internal stakeholders (Finance, Marketing, and Supply chain) and ensure adherence to define
• Maintain Financial Hygiene with all customers working closely with S&F team viz; CN, Payment & NOC
• Data Analysis & Insights – Share category insights, consumer trends & competition strategy to support overall business.

Job Specifications/Qualifications

Education & Professional Qualifications

• MBA or Equivalent Degree

Knowledge / Experience

Ecom/Qcom experience, someone who understands digital & retail media with be added advantage with minimum 3yrs of experience