KEY ACCOUNT MANAGER - E-COMMERCE

Bajaj Electricals Ltd

Bengaluru Urban

On-site

INR 1,200,000 - 1,800,000

Full time

35 hours ago

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Job summary

Bajaj Electricals Ltd is seeking an experienced e-commerce growth and account management professional to drive profitable growth across assigned marketplace accounts.

The role involves managing relationships, maximizing product visibility, optimizing campaigns, and ensuring strong availability and revenue performance across major platforms from Bengaluru and beyond.

Qualifications

Experience managing marketplace accounts and driving revenue.
Strong knowledge of performance marketing on marketplaces.
Data-driven decision making and KPI tracking.

Responsibilities

Deliver marketplace revenue, GMV, margin and market share targets.
Develop and execute Joint Business Plans (JBPs) with key online platforms.
Drive category growth through assortment expansion and promotional planning.
Identify new business opportunities within assigned marketplaces.
Plan and execute sales campaigns across Amazon, Flipkart, Reliance Digital, Croma, Tata Neu and other strategic marketplaces.
Monitor daily sales performance and initiate corrective actions.
Ensure achievement of monthly, quarterly and annual sales targets.
Execute marketplace advertising campaigns.
Optimize sponsored ads, keyword campaigns and product visibility.
Monitor campaign ROI, ROAS, conversion rates and customer acquisition metrics.
Analyze traffic, conversion, repeat purchase and competitor performance.
Monitor pricing trends, assortment gaps and share of search.
Generate actionable insights to improve sales performance.
Maintain optimum inventory levels across platforms.
Ensure high fill rates and minimize stock-outs.
Work closely with demand planning and supply chain teams to improve product availability.
Track sell-through and replenishment cycles.
Improve inventory productivity and reduce aging stock.
Ensure product listings are accurate, complete and optimized.
Improve product discoverability through enhanced content.
Monitor ratings, reviews and customer feedback.
Ensure adherence to platform SLAs.
Support resolution of customer grievances and operational escalations.
Support promotional pricing decisions.
Track profitability by platform, category and SKU.

Job description

Drive profitable growth across assigned e-commerce accounts by managing marketplace relationships, maximizing product visibility, ensuring superior availability, executing performance marketing initiatives, and delivering revenue and margin targets through data-driven account management.

1. Business Growth & Account Management

Deliver marketplace revenue, GMV, margin and market share targets.
Develop and execute Joint Business Plans (JBPs) with key online platforms.
Drive category growth through assortment expansion and promotional planning.
Identify new business opportunities within assigned marketplaces.
Plan and execute sales campaigns across Amazon, Flipkart, Reliance Digital, Croma, Tata Neu and other strategic marketplaces.
Monitor daily sales performance and initiate corrective actions.
Ensure achievement of monthly, quarterly and annual sales targets.

3. Performance Marketing

Execute marketplace advertising campaigns.
Optimize sponsored ads, keyword campaigns and product visibility.
Monitor campaign ROI, ROAS, conversion rates and customer acquisition metrics.
Analyze traffic, conversion, repeat purchase and competitor performance.
Monitor pricing trends, assortment gaps and share of search.
Generate actionable insights to improve sales performance.

5. Inventory & Supply Chain Management

Maintain optimum inventory levels across platforms.
Ensure high fill rates and minimize stock-outs.
Work closely with demand planning and supply chain teams to improve product availability.

6. Platform Stock Management