Junior Associate – Retention Marketing

Vilvah; Coimbatore; On-site; INR 300,000 - 500,000; Full time

Job summary

Vilvah, a growing Direct-to-Consumer Ecommerce brand, seeks a motivated Junior Associate - Retention Marketing. In this entry-level role, you will execute marketing strategies aimed at boosting customer retention and driving repeat purchases, while fostering your professional growth in a dynamic and inclusive environment.

Qualifications

• Masters of Business Administration required.
• Basic understanding of marketing automation tools and CRM platforms.
• Strong written communication and analytical skills.

Responsibilities

• Assist in developing retention marketing initiatives.
• Analyze customer data to personalize marketing campaigns.
• Support creation, scheduling, and tracking of email/SMS campaigns.

Skills

Analytical skills

Communication

Interpersonal skills

Proactive mindset

Education

Masters of Business Administration

Tools

HubSpot

Google Analytics

Excel

Job description

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Vilvah is a dynamic and rapidly growing Direct-to-Consumer Ecommerce brand that specializes in offering sustainable, safe and natural skincare and hair care products. With a commitment to sustainability, ethical sourcing, and customer satisfaction, Vilvah has quickly become a prominent player in the beauty and wellness industry.

Job Summary

We are seeking a highly motivated and detail-oriented Junior Associate - Retention Marketing to join our growing team. You will assist in executing marketing strategies to enhance customer retention and drive repeat purchases

Key Responsibilities

• Assist in developing and executing retention marketing initiatives to improve customer loyalty.
• Analyse customer data to help personalize marketing campaigns.
• Support the creation, scheduling, and tracking of email/SMS campaigns.
• Assist in managing customer loyalty programs and tracking performance.
• Monitor campaign results, compile reports, and suggest optimization strategies.
• Work closely with marketing, content, and design teams to ensure brand consistency.
• • Learn and use marketing automation tools, CRM platforms, and analytics dashboards

Key Qualifications & Skills:

• Masters of Business Administration
• Basic understanding of marketing automation tools and CRM platforms (HubSpot, or similar).
• Familiarity with Google Analytics, Excel, or reporting tools is a plus.
• Strong written Communication, Interpersonal and Analytical skills.
• A proactive mindset with the ability to learn quickly
• Ability to work in a fast-paced and team-oriented environment.

Why Join Us?

At Vilvah, you’re not just an employee you’re a valued part of a dynamic, inclusive, and forward-thinking community. Whether you're looking for professional growth, work-life integration, or meaningful relationships at work, we provide an environment where you can thrive, innovate, and make an impact.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Personal Care Product Manufacturing, Staffing and Recruiting, and Market Research

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