IT Sales | Business Development Executive | Digital | B2B | D2C Sales

BER Services; Ghaziabad District; On-site; INR 223,000 - 558,000; Full time

Job summary

BER Services is seeking a skilled SEO & Google Ads Specialist for a full-time role in Ghaziabad. The ideal candidate has 1-3 years of hands-on experience in search optimization and managing Google Ads campaigns to drive quality leads and improve rankings.

You will perform keyword research, on-page and technical SEO, optimize meta data and schema, manage PPC budgets, and monitor performance with GA4 and Google Search Console.

Qualifications

• Hands-on experience with SEO and Google Ads campaigns.
• Strong keyword research and competitor analysis skills.
• Familiarity with Google Search Console, GA4, and Google Ads.
• Knowledge of conversion tracking and landing page optimization.
• Analytical thinker who delivers measurable results.

Responsibilities

• Perform keyword research and competitor analysis.
• Manage on-page, off-page, and technical SEO.
• Optimize meta titles, descriptions, headings, internal links, and schema markup.
• Work on link building and local SEO.
• Monitor rankings, traffic, and site performance.
• Manage Google Ads campaigns, budgets, bidding, and tracking.

Skills

SEO

Google Ads

PPC management

Keyword research

Analytics

Conversion tracking

Tools

Google Analytics 4

Google Search Console

WordPress

Job description

Hiring: SEO & Google Ads & Meta Ads Specialist

Position: SEO & Google Ads & Meta Ads Specialist
Experience: 1-3 Years
Job Type: Full-Time/ Permanent Role
Location: Vaishali, Sec-1, Ghaziabad, Uttar Pradesh
Salary: 20k-50k

Job Description

We are looking for a skilled and result-oriented SEO & Google Ads Specialist who has hands-on experience in search engine optimization and managing Google Ads campaigns. The ideal candidate should be capable of improving website rankings, generating quality leads, and optimizing paid advertising campaigns to achieve business goals.

Key Responsibilities

SEO (Search Engine Optimization)

• Perform keyword research and competitor analysis.
• Manage on-page, off-page, and technical SEO.
• Optimize website content, meta titles, meta descriptions, headings, internal links, and schema markup.
• Work on link building, backlink analysis, and local SEO.
• Monitor keyword rankings, organic traffic, and website performance.
• Use Google Search Console, Google Analytics, and SEO tools to identify growth opportunities.

Google Ads (PPC)

• Create, manage, and optimize Google Search Ads campaigns.
• Conduct keyword research and competitor ad analysis.
• Manage campaign budgets, bidding strategies, and conversion tracking.
• Optimize ad copy, landing pages, CTR, CPC, and conversion rates.
• Monitor campaign performance and generate regular reports.
• Focus on generating quality leads while maintaining an efficient cost per lead.

Required Skills

• Practical experience running SEO and Google Ads campaigns.
• Good understanding of keyword research, search intent, and competitor analysis.
• Experience with Google Search Console, Google Analytics 4, and Google Ads.
• Knowledge of conversion tracking, Google Tag Manager, and landing page optimization.
• Analytical thinking and problem-solving skills.
• Ability to work independently and deliver measurable results.

Preferred Qualifications

• Experience managing campaigns for lead-generation businesses.
• Familiarity with WordPress websites and local SEO.
• Candidates who can demonstrate previous campaign results will be preferred.

We are looking for someone with practical skills and a results-driven mindset, not just theoretical knowledge.