Google and Meta Ads Manager – B2B Lead Generation

Leadssure Media Private Limited; Dadri; On-site; INR 279,000 - 390,600; Full time

Job summary

Leadssure Media Private Limited in Dadri, Uttar Pradesh is looking for an experienced Google and Meta Ads Manager. This role involves managing campaigns to generate B2B leads. You will work with various clients in the manufacturing sector to develop and optimize lead generation strategies.

The ideal candidate should have 2-3 years of experience and a strong understanding of performance marketing metrics. If you can interpret data for insights and are adept at managing multiple accounts, we'd love to hear from you.

Qualifications

• 2 to 3 years of hands-on experience managing Google Ads and Meta Ads campaigns.
• Proven track record in B2B lead generation through paid advertising.
• Strong command of Meta Business Suite and Google Ads Manager.

Responsibilities

• Plan and execute paid campaigns on Google Ads and Meta Ads.
• Build lead generation funnels tailored for manufacturing clients.
• Manage daily and weekly budgets across multiple client accounts.

Skills

Google Ads management

Meta Ads management

B2B lead generation

Analytical mindset

Performance metrics understanding

Education

Bachelor's degree in Marketing, Digital Marketing, Business, or related field

Tools

Google Ads Manager

Meta Business Suite

Google Analytics (GA4)

Job description

Step Into The World of Digital Innovations!

Google and Meta Ads Manager – B2B Lead Generation

• 2-3 Years
• Noida, India
• Full Time
• 25,000 - 35,000/ Per Month
• Posted: 2 Month(s) ago
• Openings: 1
• Working Days: Monday to Saturday
• Timings: 9:30 AM – 6:00 PM

About the Role

We are looking for an experienced Google and Meta Ads Manager who specialises in B2B lead generation. The ideal candidate understands how to reach business decision-makers — procurement managers, buyers, and business owners — and turn paid ad spend into qualified sales leads for our clients.

This is a hands-on role where you will manage campaigns across Google Ads (Search, Display, and YouTube) and Meta Ads (Facebook and Instagram) for multiple clients simultaneously. If you have experience generating leads for manufacturers, suppliers, or exporters through paid advertising, this role is built for you.

Key Responsibilities

• Plan, execute, and continuously optimize paid campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook and Instagram) with a focus on B2B lead generation
• Build and manage end-to-end lead generation funnels tailored for manufacturing, supply, and export industry clients
• Set up and manage Meta Pixel, Conversions API, Google Tag Manager, and all conversion tracking to ensure accurate lead attribution
• Conduct in-depth keyword research, audience research, and competitor analysis specific to B2B markets
• Identify and target the right decision-makers including business owners, procurement managers, and industrial buyers
• Create, test, and refine ad copies and creatives in collaboration with the design and content teams
• Run structured A/B tests on audiences, creatives, and ad copies to consistently reduce cost per lead (CPL)
• Implement remarketing strategies and lookalike audiences to improve campaign efficiency
• Manage daily and weekly budgets across multiple client accounts responsibly
• Use Google Analytics (GA4) for tracking, attribution, and performance insights
• Prepare clear performance reports with actionable recommendations for clients and internal stakeholders

Must-Have Skills

• 2 to 3years of hands-on experience managing Google Ads and Meta Ads campaigns
• Proven track record in B2B lead generation through paid advertising
• Strong command of Meta Business Suite, Google Ads Manager, Pixel setup, and tag management
• Deep understanding of performance metrics including CPL, CPC, CPA, ROAS, and CTR
• Practical experience with conversion tracking, remarketing, and audience segmentation
• Analytical mindset with the ability to interpret campaign data and take decisive action
• Ability to manage multiple client accounts and budgets simultaneously without losing focus on results

Good to Have

• Prior experience running campaigns for manufacturing, export, or industrial B2B clients
• Knowledge of LinkedIn Ads for B2B audience targeting
• Familiarity with CRM tools and lead management systems
• Experience with landing page optimization tools
• Basic understanding of SEO principles and funnel marketing
• Experience in e-commerce or lead generation for product-based businesses

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, Business, or a related field
• 2 to 3years of experience in performance marketing or paid media management
• Google Ads or Meta Blueprint certification is an advantage but not mandatory

Apply for this Position

Send your updated resume along with a brief note about your most successful B2B lead generation campaign [e-mail] call us at[phone]. We review every application and will get back to shortlisted candidates within 5 working days.