Institutional Business Executive

Cadila Pharmaceuticals Limited; Solapur; On-site; INR 350,000 - 550,000; Full time

Job summary

Cadila Pharmaceuticals Limited in Solapur is seeking a field-based Medical Sales Representative to drive Rx generation and achieve territory targets by promoting products and strengthening doctor and chemist relationships.

You will ensure product availability, book orders to prevent stock-outs, and implement sales strategies while reporting daily activities and market feedback to support Product Management.

Qualifications

• Strong communication and presentation abilities.
• Ability to detail scientific information and handle objections.
• Build and maintain professional relationships with doctors and chemists.

Responsibilities

• Drive prescription generation and achieve sales targets.
• Promote products and ensure product availability across the territory.
• Maintain doctor and chemist coverage with target call averages.
• Coordinate with stockists and C&F agents for distribution and expiry management.
• Plan and report daily activities; provide market feedback to management.

Skills

Communication skills

Presentation skills

Relationship building

Territory planning

Sales execution

Market intelligence

Adaptability

Independent worker

Pharmaceutical operations

Job description

Job Description:

Role Objective / Major Purpose of the JobTo drive prescription generation and achieve assigned sales targets by effectively promoting the company’s products, strengthening doctor and chemist relationships, and ensuring product availability across the territory.

Principal Tasks & Responsibilities

1. 1. Sales & Target AchievementAchieve and consistently surpass the assigned Sales Budget and YPM (Yearly Performance Milestone) for the territory.Ensure effective product promotion to generate Rx demand and secondary sales.Personally book orders to maintain adequate stock levels and avoid stock-outs.
2. 2. Doctor & Chemist CoverageMaintain a Doctor Call Average of 10+1 per day.Achieve Minimum 95% MCR (Monthly Call Report) coverage.Ensure a minimum of 5 chemist calls per day.Build strong professional relationships with key doctors, consultants, and retail chemists.
3. 3. Market Development & Strategy ImplementationImplement sales and marketing strategies designed by management.Identify potential markets and new customer opportunities within the territory.Expand doctor base and enhance prescription share.
4. 4. Stockist & Distribution ManagementManage relationships with Stockists and C&F agents to ensure seamless supply.Monitor product availability, stock movement, and expiry management.
5. 5. Promotional ActivitiesOrganize and conduct symposiums, seminars, and doctors’ group meetings.Actively participate in Cycle Briefing Meets and other company meetings.Ensure effective use of promotional inputs and materials.
6. 6. Reporting & CompliancePlan daily work schedules effectively and submit Daily Work Plans.Submit Daily Call Reports through the PHYZII reporting tool.Provide structured market feedback on company and competitor products to the Product Management Team.Submit expense statements within stipulated timelines.Ensure adherence to company policies and ethical promotion standards.
7. 7. AccountabilityIn the absence of the job holder, responsibilities will be handled by the designee assigned by the reporting manager.

Key Skills & Competencies

• Strong communication and impactful presentation skills
• Scientific product detailing & effective objection handling
• Relationship building and influencing ability
• Territory planning & time management
• Sales execution and target orientation
• Market intelligence gathering and reporting
• Adaptability, ownership mindset & accountability
• Ability to work independently as well as collaboratively
• Understanding of pharmaceutical sales operations and reporting

Requirements