Field Officer

Cadila Pharmaceuticals Limited; Balaghat; On-site; INR 500,000 - 750,000; Full time

Job summary

Cadila Pharmaceuticals Limited is seeking a field-based sales professional to drive prescription generation and achieve territory sales targets. The role emphasizes building strong relationships with doctors and chemists, ensuring product availability, and promoting company products across the allotted territory.

The candidate will plan and execute sales strategies, book orders to avoid stock-outs, and participate in promotional activities.

Qualifications

• Proven ability to promote pharmaceutical products and generate Rx demand.
• Strong communication and presentation skills.
• Ability to manage territory, plan calls and meet targets.

Responsibilities

• Drive prescription generation and achieve sales targets for the territory.
• Promote company products to doctors and chemists and ensure product availability.
• Book orders to maintain stock levels and minimize stock-outs.
• Maintain Doctor Call Average and Monthly Call Report coverage as per targets.
• Coordinate with stockists and distribution channels for seamless supply.
• Organize promotional activities and participate in company meetings.
• Submit daily work plans, reports and market feedback in a timely manner.

Skills

Scientific detailing

Relationship building

Territory planning

Sales execution

Market intelligence

Adaptability

Job description

Job Description:

Role Objective / Major Purpose of the JobTo drive prescription generation and achieve assigned sales targets by effectively promoting the company's products,strengthening doctor and chemist relationships, and ensuring product availability across the territory.

Principal Tasks & Responsibilities

1. 1. Sales & Target Achievement? Achieve and consistently surpass the assigned Sales Budget and YPM (Yearly Performance Milestone) for the territory.? Ensure effective product promotion to generate Rx demand and secondary sales.? Personally, book orders to maintain adequate stock levels and avoid stock-outs.
2. 2. Doctor & Chemist Coverage? Maintain a Doctor Call Average of 10+1 per day.? Achieve Minimum 95% MCR (Monthly Call Report) coverage.? Ensure a minimum of 5 chemist calls per day.? Build strong professional relationships with key doctors, consultants, and retail chemists.
3. 3. Market Development & Strategy Implementation? Implement sales and marketing strategies designed by management.? Identify potential markets and new customer opportunities within the territory.? Expand doctor base and enhance prescription share.
4. 4. Stockist & Distribution Management? Manage relationships with Stockists and C&F agents to ensure seamless supply.? Monitor product availability, stock movement, and expiry management.
5. 5. Promotional Activities? Organize and conduct symposiums, seminars, and doctors’ group meetings.? Actively participate in Cycle Briefing Meets and other company meetings.? Ensure effective use of promotional inputs and materials.
6. 6. Reporting & Compliance? Plan daily work schedules effectively and submit Daily Work Plans.? Submit Daily Call Reports through the PHYZII reporting tool.? Provide structured market feedback on company and competitor products to the Product Management Team.? Submit expense statements within stipulated timelines.? Ensure adherence to company policies and ethical promotion standards.
7. 7. Accountability? In the absence of the job holder, responsibilities will be handled by the designee assigned by the reporting manager.

Key Skills & Competencies

Functional / Technical?

• Scientific product detailing & effective objection handling?
• Relationship building and influencing ability?
• Territory planning & time management?
• Sales execution and target orientation?
• Market intelligence gathering and reporting?
• Adaptability, ownership mindset & accountability?
• Ability to work independently as well as collaboratively

Behavioural?

• Strong communication and impactful presentation skills