Inside Sales Executive

Biotastic; Chennai District; On-site; INR 500,000 - 900,000; Full time

Job summary

Biotastic Health Systems is seeking an Inside Sales Executive in Chennai to own and convert inbound leads for our premium wellness equipment portfolio, including ice baths, infrared saunas, and red light panels. You will qualify prospects, conduct discovery calls, and guide buyers to confident purchases without cold-calling.

This high-ownership role requires you to manage the full sales cycle, maintain accurate CRM records in Zoho, and collaborate with installation and customer success teams to

Qualifications

• Experience with high-ticket, premium product sales.
• Able to conduct discovery calls and video consultations.
• Willing to own the sales cycle end-to-end.
• Excellent communication in English and Hindi.

Responsibilities

• Qualify inbound leads and prioritise them.
• Conduct discovery calls and video consultations.
• Present and demonstrate value of premium wellness equipment.
• Own the sales cycle from qualification to closure.
• Maintain Zoho CRM records for all interactions.
• Coordinate with installation and customer success teams.
• Identify upsell and cross-sell opportunities.
• Represent Biotastic at events to generate leads.
• Track competitor activity and market feedback.

Skills

Inbound leads

CRM Zoho

Consultative selling

English & Hindi

Lead qualification

Tools

Zoho CRM

Job description

About Us

Biotastic Health Systems is India's premium provider of wellness and recovery infrastructure for commercial and institutional clients. Our product range ice baths, infrared saunas, and red light therapy panels is installed at leading gyms, luxury hotels, destination spas, corporate wellness centers, and with high-net-worth individuals across the country.

We are a founder-led, fast-growing company building the recovery infrastructure layer for India's premium wellness industry.

About the Role

We are looking for an Inside Sales Executive to own and convert inbound leads for our premium wellness and recovery equipment portfolio.

Leads come to you your job is to qualify them with precision, understand the buyer's context deeply, and guide them through to a confident purchase decision.

This is not a cold-calling role; it is a consultative, high-touch sales position where your ability to communicate the value of premium products to discerning buyers will define your success.

This is a high-ownership seat. You will own your numbers, your pipeline and your mistakes, with no one chasing you. It is demanding, and not everyone lasts.

If that is the environment where you do your best work and you want the recognition and the chance to make your name in the wellness and longevity industry we want to talk to you.

What You’ll Do

• Receive, qualify, and prioritise inbound leads across our premium product range ice baths, infrared saunas, and red light therapy panels.
• Conduct discovery calls and video consultations to understand the buyer's space, use case, and decision-making timeline.
• Present and demonstrate the value of premium wellness and recovery solutions in a consultative, non-pushy manner.
• Own the sales cycle from lead qualification through proposal, follow-up, negotiation, and order closure.
• Maintain accurate and up-to-date records of every interaction, lead stage, and deal status in Zoho CRM.
• Coordinate with the installation and customer success team for a seamless post-sale handover experience.
• Identify upsell and cross-sell opportunities within inbound enquiries and existing accounts.
• Share structured feedback on lead quality, common objections, and buyer patterns with the marketing and product team.
• Represent Biotastic at industry events, trade shows, and wellness summits to build brand visibility and generate leads.
• Track competitor activity, pricing movements, and client feedback; share structured market intelligence with the team.

What We’re Looking For

• Industry background — high-ticket consultative sales experience in modular, interiors, real estate, luxury auto or premium fitness equipment — HomeLane, Decorpot, DLIFE or similar.
• 1 – 5 years of experience in B2B or B2C solution sales or premium product sales.
• Demonstrated track record of converting inbound enquiries and consistently meeting or exceeding revenue targets — be ready to substantiate with numbers.
• Experience handling high-consideration, premium purchases where the buyer needs education, trust, and time before committing.
• Excellent communication and presentation skills in both English and Hindi.
• Consultative selling approach — ability to listen well, ask the right questions, and position premium solutions without being transactional.
• Hands-on with a CRM tool; willingness to maintain rigorous data hygiene in Zoho CRM on a daily basis.

Good to Have (Not Mandatory)

• Prior sales experience in hospitality, wellness, fitness equipment, or luxury lifestyle products.
• Experience selling capital equipment, turnkey installations, or premium experiential products.