Influencer Marketing Specialist

SciSpace; Bengaluru; On-site; INR 600,000 - 1,200,000; Full time

Job summary

A fast-growing tech company in Bangalore is looking for a full-time Influencer Marketing Executive. This role involves collaborating with influencers on platforms like YouTube, TikTok, and Instagram to strengthen creator partnerships. You will be responsible for researching creators, negotiating campaigns, and building lasting relationships within the influencer community. Candidates should have 4-5 years of relevant experience and be effective communicators with a keen interest in social media strategies.

Qualifications

• 4-5 years of experience in influencer marketing or content partnership roles.
• Understanding of YouTube, Instagram, and TikTok.
• Ability to create basic content briefs.

Responsibilities

• Research and identify suitable creators for targeted campaigns.
• Negotiate collaborations based on ROI and CAC metrics.
• Engage with creators and manage influencer networks.
• Conduct keyword and content research for success in collaborations.
• Track and report on creator metrics.

Skills

Influencer collaboration

Negotiation

Content creation

Market research

Social media strategy

Communication

Job description

The ideal candidate is someone who is self-motivated, empathetic, passionate about helping others, can communicate effectively with diverse groups and has a desire to build a positive relationship with our users. Knowledge of Research writing is not a must; however, applicants interested in the domain are encouraged to apply! : )

A full-time influencer marketing exec to join our team in Bangalore and help us scale our creator partnerships program. As a part of the marketing team, you will work closely with the CEO to scale creator collaborations and get relevant creators on YouTube, TikTok, and Instagram to partner with us.

Responsibilities

• Researching and finding the right set of creators based on our target audience.
• Reaching out, negotiating, and getting relevant creators to work with us based on the ROI and CAC metrics set internally.
• Building relationships, engaging with these creators and building an influencer network that we can keep tapping into.
• Keyword + content research so as to be able to share the right content recommendations for creator collabs to make each project super successful.
• Tracking and reporting key metrics set by the team internally for creator collabs.

Requirements

• 4-5 years of prior experience in an influencer marketing/content partnership role will be preferred.
• A good understanding of YouTube, Instagram, and TikTok as a platform from a user's POV.
• Keen interest in social media campaigns and how brands are leveraging the creator ecosystem today.
• Excellent written and verbal communication skills.
• Should be able to think of ideas and write basic content briefs.