Head – Product Approvals (Government & Institutional Projects)

SRMB Steel Pvt. Ltd.; Kolkata District; On-site; INR 1,500,000 - 2,600,000; Full time

Job summary

SRMB Steel Pvt. Ltd. in India seeks a strategic Brand Approval Head to spearhead product approvals, brand specifications, and empanelment across government, private, and institutional construction projects.

You will lead a zone-wise team of Regional Brand Approval Managers and drive ministry PR and stakeholder engagement. The role focuses on managing the approval pipeline from manufacturer registration to project-specific approvals, aligning technical submissions with DPR processes, and linking

Qualifications

• BE / BTech in Civil, Metallurgical, or Mechanical Engineering.
• MBA or postgraduate in management preferred.

Responsibilities

• Leadership & Team Management: Direct and expand a zone-wise team of Regional Brand Approval Managers.
• Ministry & Government PR: Lead stakeholder relations, advocacy, and networking across government departments and ministries.
• Approval Pipeline Ownership: Own the documented approval routes—manufacturer registration, brand acceptance, empanelment, and project-specific approvals.
• Technical & Consultant Alignment: Oversee technical submissions, plant inspections, and coordination with Quality, Manufacturing, and Technical Services while engaging structural consultants during DPR formulation.
• Business Attribution: Link approvals to tender eligibility, contractor inquiries, and sales handover, tracking metrics in volume and revenue.

Skills

Leadership

Government liaison

Stakeholder engagement

Brand approvals

Team management

Ministry PR

Technical submissions

BIS IS 1786 knowledge

Tender/contract awareness

Education

BE / BTech in Civil/Metallurgical/Mechanical

MBA / PG Management

Job description

SRMB STEEL is Hiring : Brand Approval Head (Steel & Building Materials)

• Vertical: Government, Private & Institutional Project Sales
• Reporting To: VP - Institutional Sales

About the Role

We are looking for a strategic and seasoned Brand Approval Head to spearhead our product approvals, brand specifications, and empanelment's across government, private, and institutional construction projects. You will lead and mentor a zone-wise team of Regional, Brand Approval Managers, driving high-level ministry PR, stakeholder engagement, and an evidence-based approval pipeline to convert specifications into verified business outcomes.

Key Focus Sectors & Project Coverage

• Government & Public Sector (incl. Ministries): PSUs, State PWDs, housing boards,urban development authorities, Zonal Railways, RVNL, Metro Railways, DFCCIL, NHAI,
• MoRTH, CPWD, defense agencies, and key ministries via high-impact PR and advocacy.
• Refineries, Power & Petrochemicals: Major public/private energy complexes and heavy industrial plant expansions.
• Real Estate & Private Sector: Leading private developers and housing/commercial builders.
• Structural Consultants & Architects: Key design bodies and engineering consultants shaping material selection at the Detailed Project Report (DPR) stage.

Key Responsibilities

• Leadership & Team Management: Direct, mentor, and expand a zone-wise team of Regional Brand Approval Managers.
• Ministry & Government PR: Lead high-level stakeholder relations, advocacy, and networking across government departments and ministries.
• Approval Pipeline Ownership: Own the documented approval routes—covering manufacturer registration, brand acceptance, vendor empanelment, and project-specific approvals.
• Technical & Consultant Alignment: Oversee technical submissions, plant inspections, and coordination with Quality, Manufacturing, and Technical Services while engaging. structural consultants during DPR formulation.
• Business Attribution: Link approvals directly to tender eligibility, contractor enquiries, and sales handover, tracking metrics in volume (MT) and revenue.

Candidate Profile & Qualifications

• Education: BE / BTech in Civil, Metallurgical, or Mechanical Engineering (MBA/Postgraduate in Management preferred).
• Experience: 12+ years in the steel or building materials industry, with at least 5 years leading government/institutional approvals and technical marketing, backed by a proven leadership track record.
• Core Competencies:
• Proven expertise in high-level government liaisoning and ministry-level PR.
• Experience managing multi-region/zone-wise technical sales or approval teams.
• Deep technical understanding of TMT reinforcement, structural steel, BIS standards (e.g.,IS 1786), and testing requirements.
• Strong existing networks with structural consultants, specifiers, and institutional decision-makers.

What We Offer

• A high-impact leadership role shaping national infrastructure and industrial growth.
• The opportunity to build and mentor a high-performing pan-India approval team.
• Competitive compensation aligned with executive responsibilities.